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تعزيز رأس المال الستراتيجي
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يتفق اغلب الرؤوساء التنفيذيين للشركات، على ان رأس المال الستراتيجي
(Strategic capital) هو مقدرة المنظمة على رسم الخطط الناجحة وتنفيذ الستراتيجيات الملائمة، بالاعتماد على مدى واسع من أطر التفكير الخاصة بالعاملين، ومعارفهم وافكارهم وتصوراتهم التي ينبري ان تدخل في بناء تفاعلات انسانية صحيحة تصب في تطوير رأس المال الاجتماعي التنظيمي (Organizational Social capital) . فمن هذا المفهوم العميق بتداخلاته سننطلق لتوضيح المقالة الحالية لـ (Peter Smith) المعنونة
(Enhancing strategic capital) المنشورة في ايلول (2006) بـ
 
(Handbook of business strategy)، والتي ستناقش المدخل الشمولي لأحتواء العاملين بوصفه معتقداً جوهرياً للمنظمة، ويمثل الجانب الحاسم للتخطيط الستراتيجي الناجح.

عادة ما يتم الاستعانة بأناس مقربين او اصدقاء نثق بهم في اطار التعاملات الحياتية الخاصة، مثلاً عند شراء شيء معين بسيط (كتاب)، او معقد (دار او سيارة)، وقد يكون اولئك الافراد المستعان بهم من ضمن شبكة الناس المتعاونين لتقديم النصيحة والمشورة. وفي عالم الاقتصاد المعرفي (Knowledge economy) توجد شبكة علاقات داعمة موثوق بها تكون جاهزة لتحقيق تآلفاً مجتمعياً في كل المجالات يمكنها ان تفيد منظمات الاعمال في تقديم خدمات مميزة لزبائنها. ففي تلك الحالة يكون ليس المطلوب هنا بالضبط هو ماذا تعرف؟ "رأس المال البشري" (Human capital)، او حتى مَنْ تعرف؟ "رأس مال العلاقات"
(Relational capital) التي تضمن مخرجات ناجحة، بل المطلوب هو مَنْ الذي تعرفه جيدا؟ بشكل يفي لتثق به ان يقدم لك النصحية المهمة، او تتعاون معه للحصول على الاشياء بكل فاعلية وكفاءة، وهذا ما يطلق عليه هنا بـ "رأس المال الاجتماعي" (Social capital) . فعلى هذا الاساس ان ستراتيجية فجوة المعرفة- التطبيق
(The Knowing- doing gap strategy) احياناً تصمم وتنفذ في غرفة عمليات الرؤوساء التنفيذيين للشركات من منطلق سعيهم للاهتمام بعجلة تقدمها، وتماشياً مع تأكيد حقيقة "مَنْ يفكر بماذا" (Who think what). وعلاوة على ذلك، ينبغي ان تكون للمنظمات رؤية واضحة عن شبكة العلاقات الموجودة مع ما موجود في بيئتها العامة والخاصة، وتحديد قادة الرأي (Opinion leaders) غير الرسميين فيها، وانماط تأثيرهم ونفوذهم الايجابي والسلبي، لكون ذلك يعد من القضايا الحاسمة لنجاح تطبيق الستراتيجية على احسن ما يرام. ولعل من الجدير ذكره، ان مثل ذلك قد يكون حقيقياً وفاعلاً قبل صياغة الخطط الستراتيجية، ولكنه قد يصبح غير ذي فائدة في مرحلة التدشين او التنفيذ الفعلي لها.

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Fri Jul 01 2016
Journal Name
Journal Of Economics And Administrative Sciences
The strengthening of strategic intelligence through an applied effective reality survey of strategic information systems An applied research in mobile companies in the Kurdistan Region
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Abstract

Purpose: The research attempts to Stand on the reality of the effective application of of strategic information systems in telecommunications companies in the Kurdistan Region, and what is the amount of the impact of such systems on promoting of Strategic Intelligence.

Design/Methodology/Approach: The Applied method has been used, In order to achieve the objectives of the research has been the development of a questionnaire prepared for this purpose and then distributed to (11) Company of Iraqi communications operating in Kurdistan Region companies, it has been used questionnaire to collect data in order to develop

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Thu Jun 01 2017
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The role of loyal workers enhance market share center the human resource management strategies / field research in cellular telecommunication companies
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The problem for the search to identify the role of loyal workers through (emotional loyalty, moral loyalty, continued loyalty) in enhancing the market share of the corporate center the human resource management strategies, namely (selection, training and development, and performance evaluation, and returns the system) for the parent company of cellular Allotsalat in Baghdad ,, and show the importance of research through the benefit to the company, through the importance of the search results, it draws the attention of decision-makers and those in charge of managing these human resources on the importance of those resources and work to develop them and keep them in order to increase their loyalty towards their organization and the

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Sat Jun 01 2019
Journal Name
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Green Innovation and its Impact in Reinforcing Sustainable Competitive Advantage: An Exploratory Study of Opinions of a Sample of Employees in the Karungi group in Kirkuk
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The development of the world, and in light of the intensity of competition highlighted the need to research and create a sustainable competitive advantage is sustained from an internal source in the company earned by the scarcity and difficulty of imitation by competitors, and this source is green innovation. In order to achieve the objective of the research, which is the diagnosis and analysis of the relationship between green innovation (in products, processes) and sustainable competitive advantage in the group of companies Kronji, was developed a default model of the research reflects the nature of the relationship and influence among its variables, the research adopted the questionnaire as a key tool for collecting data and i

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Mon Sep 01 2014
Journal Name
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Supervisory oversight role for the central bank to raise awareness of the banking supervisory: Applied Research in the Central Bank of Iraq and a sample of the Iraqi private banks
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Representing banking supervision An important function performed by the Iraqi Central Bank, in order to achieve stability in the financial and banking system, and safeguard the rights of depositors, investors and other targets, and to realize the Iraqi Central Bank banking supervision actors on banks, there must be an awareness of regulatory bank's existing control and subject them, as well as the role of banking oversight interested in spreading this awareness.
So sought search to find out the role played by the Iraqi Central Bank in raising awareness of the regulatory banking between the parties to the regulatory process, through the presentation and analysis of the legal framework for banking supervision and awareness supervisory

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Wed Oct 17 2018
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the role of marketing intelligence in promoting new product policies.a sample survey of workers in a number of mineral water plants in dohuk governorate
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Marketing Intelligence is one of the important methods of collecting information about competitors ' products and changes in customers ' tastes and needs that contribute to determining the policies to be followed in product development.

The problem of research, which seeks to be answered by the extent to which the companies in question have the appropriate and effective mechanisms to develop their products, and the nature of the relationship between the components of marketing intelligence and new product development policies. The importance of research is determined by the importance of obtaining important and necessary information to make the appropriate decision on the development of the new product an

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Sun Jan 19 2025
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THE RESPONSIBILITY OF INDEPENDENT IRAQI NEWSPAPERS IN PROMOTING THE VALUES OF CITIZENSHIP AND NATIONAL BELONGING IN THE SOCIETY: (An Analytical Study in the Opinion Articles in the Newspapers of Al-Sabah Al-Jadeed and Al-Mada)
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The research problem stems from a chief question: “What is the nature of the responsibility that «Al-Sabah Al-Jadeed» and «Al-Mada» Newspapers have undertaken in promoting the values of citizenship and national belonging in the society? The research aims to achieve a number of goals, including: Determining the most prominent themes that were emphasized in the opinion articles in these two newspapers within the framework of the responsibility of promoting the values ​​of citizenship and national belonging in society, and revealing the most prominent topics that were discussed in opinion articles in the two sample newspapers regarding the promotion of the mentioned values. This research is a desc

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Thu Apr 30 2020
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The Role of E-Learning in enhancing Total Quality Management in Educational Institutions: an exploratory study of the opinions of a sample of the staff of the Directorate of Education in the province of Nineveh
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Purpose: The research aims to determine the relationship between E-Learning and Total Quality Management (TQM) in Educational institutions in Nineveh Governorates.

Methodology / Design: The researchers distributed (30) questionnaires to employees (teachers and administrators) of Nineveh Governorate education who represent the community of the research sample, as they were analyzed using the SPSS V.20

The importance of research: The importance of the research in the fact that it focuses on one of the educational methods represented in integrating the traditional method and relying on modern technologies using computers and the Internet in the field of education to improve the reali

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Wed Sep 30 2020
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Publication Date
Sun Feb 28 2021
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the role of Green Human Resources Management Practices in strengthening the Strategic Positioning An Analytical Research on Leaders opinion in the Nongovernmental Hospitals in Erbil
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This research is seeks to state the role of Green Human Resources Management Practices and their dimensions (Green Employment and Selection, Green Performance Assessment, Green Training & Development and Green Compensation and Stimulation Systems) in strengthening the Strategic Positioning in the Nongovernmental Hospitals in Erbil city, and aims to analyze the relationship between Green Human Resources Management Practices and Strategic Positioning and to show the impact of Green Human Resources Management Practices in determining the Strategic Position.

            It is depended on a questionnaire as key tools for achieving data, as designed on

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Wed Jan 29 2020
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Marketing mix and its role in promoting the status of insurance companies in the customers mind: Exploratory comparative research between the Iraq public insurance company and the private insurance company
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The ability of insurance companies to achieve goals depends on their ability to meet customers' requirements, and this requires them to identify target markets and respond to needs and wishes of the markets, the skill is to convince the company to operate what is in the interest of the customer if he is convinced the customer service provided to him, he would repeat to deal with, and where the cost of maintaining existing customers is less than the cost of attracting new customers, the insurance companies that is working hard to maintain their customers, the more customer satisfaction with the services provided has increased loyalty and weakened the ability of competitors lured.

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