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Integrative Relationship between the Picture and the Written Text in the Commercial Advertisement
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There is no doubt that the   advertisement picture  and the written text play  a key role in the formation of the language of the communicative discourse as the main pillars of the design of commercial advertising and the main entrance for the  advertising message awareness... Hence the researcher chose the title of her research (Integrative Relationship between the Picture and the Written Text in the Printed Commercial Advertisement) starting from following questions: What is the relationship between the picture and the written text in the printed commercial declaration? Is there functional, aesthetic and interactive integration between them?

                 The importance of the research stems from the possibility of its contribution to the enrichment of the cognitive aspect of the complementarity of the relationship between the picture and the written text in the design of the printed commercial advertisement for the specialists researchers and   workers and those interested in the field of design.

                 The research also aims at revealing the integration of the relationship between the picture and the written text in the design of the printed commercial advertisement.

                The research limits were determined to the study of commercial advertisements of the United States of America published on the Internet in 2016.

               The theoretical framework of the research included the problem of research, its importance, its objectives, and its objective, temporal and spatial limits. The theoretical framework included two sections: the first section is about the concept of complementarity in the typographic achievement.

       The second section dealt with the effectiveness of the relationship between the picture and the written text in the commercial advertisement.  The research procedures and the most important findings and conclusions are then presented. The most important results that have been achieved are as follows:

                1 – The employment of the advertising picture as the main unit that occupies the majority of the advertising space, while the written text explains and supports it, achieving a coherent relationship between the visual and intellectual situation.

                 2 –The presence of words alongside the picture helps in opening the horizons to the thinking of the recipient, especially in the case of words compensation for the inability of the fixed advertisement picture in the expression of temporal or causal links

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Publication Date
Wed Jun 01 2005
Journal Name
Journal Of The College Of Languages (jcl)
תפקידהּ של המילה "בית" בהמצאת את הצירופים העבריים החדשים מחקר למורה
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הקדמה
המילה היא יחידה בסיסית ב שפה המתאפיינת בכך שיש לה משמעות ייחודית וביטוי פונטי )בשפה מדוברת (, גרפי
)בכתיבה( או מרחבי )בשפת סימנים. ובעיקר המונח מילה מתייחס ל שפות טבעיות או לשפות מתוכננות , אבל הוא קיים
גם בשפות מלאכותיות כגון שפות תכנות או שפות לוגיקה . בית היא מהמילות שראינו צריך לחקור אותה מתוך
משמצאנו בה מתפקידים גדולים בפעולה חשובה בתולדות הלשון עהברית שהיא התחדיש, פעולה זו שנכנסה לעברית אחרי

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Publication Date
Sat Jan 01 2000
Journal Name
مجلة العلوم الزراعية العراقية
تاثير بعض اوساط النمو في نمو وتزهير نبات الراننكيل
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Publication Date
Wed Dec 01 2010
Journal Name
Journal Of Economics And Administrative Sciences
التدقيق الداخلي وأثرة في الحد من ظاهرة غسيل الأموال
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Still Financial institutions, including banks, a key target for money launderers to transfer illicit funds to the legitimate funds and by weaknesses in the internal audit procedures applied in the banks or through a lack of legal structure to combat this phenomenon in addition to the procedures by other regulations                                                                

T

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Publication Date
Sun Feb 03 2019
Journal Name
Journal Of The College Of Education For Women
سياسة التنمية الاقليمية ودورها في نشوء المستقرات البشرية وتطورها
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0

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Publication Date
Sun Nov 04 2018
Journal Name
Arab Science Heritage Journal
دراسة دراسة في أعلام بغداد الأب أنستانس الكرملي أنموذجا
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The study of the Baghdad personalities is an important issue because the owners of these personalities usually belong to the elite, which play a distinct role in the development of any society in all political, economic, social and cultural fields. These include the study of the personal personality of Father Anastas Marie Carmeli to highlight many aspects of personality And his clear fingerprints on the movement of society in the field of culture and thought

    That Karamli's efforts in the field of language, literature and history made him one of the most prominent pioneers of Renaissance late in the history of modern Iraq

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Publication Date
Wed Jan 29 2020
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
تقويم نظام الرقابة الداخلية في الشركة العامة لصناعة البطاريات
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The research aims to study and analyze the reality of the internal control system in the company surveyed .       To find out how effective and efficient internal control system , problem – centered research that addressed the performance of the internal control system .

          The research Description applied and the interview Alchksahvi analysis and interpretation of results .         The researchers recommended the need for attention to the training courses and the need for segregation of duties and functions in the main and subsidiary records , taking in to account periodic reconciliations between the lists and financ

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Publication Date
Mon Feb 01 2021
Journal Name
مجلة كلية التربية للعلوم الانسانية
الاوهام الايجابية لدى طالبات الجامعة في ضوء بعض المتغيرات
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وهدف البحث إلى التعرف على الاوهام الايجابية فضلاً عن التعرف على الفروق في الاوهام الايجابية بين الطالبات على وفق متغير الحالة الاجتماعية (متزوجة – غير متزوجة) والتخصص الدراسي (علمي – انساني) والمرحلة الدراسية (اول- رابع)، تألفت عينة البحث من (120) طالبة من طالبات جامعة بغداد -كلية التربية للبنات وكلية العلوم للبنات، وتم تطبيق مقياس البحث - مقياس (الاوهام الايجابية) وهو (من إعداد الباحثة)، وقد اسفرت نتائج البحث عن:

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Publication Date
Sun Jan 03 2016
Journal Name
Journal Of Educational And Psychological Researches
دور الإرشاد النفسي في تحقيق جودة الحياة بالمجتمع المعاصر
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 Psychological Counseling Services occupies a high position in the developed countries and that for its psychologist services for different sectors of the community members, and has been popularized until recently the wrong concept of the effect, that the psychological service is provided only to the owners of behavior is normal only, Vantage him neglect to provide psychological services a large segment of the community members who are in dire need of these services.

                The counseling service is part of a global social movement seeking to emphasize the quality of life of the human and the emphasis on the value and dign

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Publication Date
Mon Jan 01 2018
Journal Name
Journal Of The College Of Languages (jcl)
LA METÁFORA, LA METONIMIA Y OTROS FENÓMENOS RETÓRICOS EN LENGUA ÁRABE Y ESPAÑOLA
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Resumen:

En este artículo se indaga sobre fenómenos como la metáfora, la metonimia, la polisemia, y la homonimia en las lenguas árabe y española, según la teoría cognitiva, basada en el pensamiento y la práctica lingüística. Esta teoría intenta investigar la relación entre el lenguaje humano, la mente y la experiencia. En realidad, los fenómenos que estudiaremos crean ambigüedad léxica y sintáctica tanto en árabe como en español. Además, dichos conceptos tienen sus propias características, especificaciones y formas en cada lengua.
Abstract:

This article studies phenomena such as metaphor, metonymy, polysemy, homonymy in Arabic and Spanish, according to cognitive theory, based on linguistic thought a

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Publication Date
Fri Feb 08 2019
Journal Name
Journal Of The College Of Education For Women
إدراك الأزیاء في ظل علاقاتھا الجمالیة بعناصر العرض المسرحي
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The fashion accused important optical avenge with the rest of visual elements
, That style of fashion design stir up beautiful feelings by using fashion forming
that is suitable with the nature of designable treatments to other elements .
The fashions contains the nature of relation ships of educational address and
the kind of beliefs , So the visual beauty is limited for those relation which are the
designer fashion tried to redesign and set them anew . so as to goes with beautifully
with the last visual for fashions.

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