Food comes after air and water in terms of importance in the survival of human beings, In addition, it is the support and strength of health and support, if lost or destroyed man would die or get sick and become a heavy burden on himself and his society. Food, like other sources of life, is subject to various risks and corruption comes from countless sources. Among these dangers is the result of spontaneousness, lack of knowledge or compulsion due to the interaction of variables beyond the will of the producer and the consumer, such as pollution of water, air and environment and their reflection on food consumed by people. However, we can’t deny that some reasons of corruption are intentional and resulting from a planning in advance in order to make an illegal profit at the expense of people's health and safety. The importance of provision of food these days has increased as the number of sources of fraud and manipulation of its components has increased, not to mention the variety of cheating and scamming methods that accompany it from the factory until it reaches the consumer. Increasing the population and increasing the need to feed millions of people in different countries of the land led to an increase in quantities of materials transferred, pre-processed and packed, which are prepared through complex manufacturing processes and go through multiple hands starting from the farm to shipping then factory and storage and finally supply in the wholesale and retail markets. There is no question that all those who follow the food chain have interests and goals that come primarily from profit. It is not surprising that many of them seek to maximise their personal benefit and avoid potential losses, even at the expense of consumers. Here comes the role of the important mediator in the transfer of knowledge and warning, which warns of dangers resulting from consumption of adulterated food and there is no doubt that various media are the main role of this mediator in contemporary society. A thorough understanding of consumer behavior will provide marketing managers with a better idea of how marketing activity works and help them develop a more efficient and capable marketing strategies. Predictability of consumers' behavior and purchasing motivations that reflect their desires and needs will help develop appropriate marketing policies. Future consumer behavior can provide information and insight into consumer decisions, allowing to identify the relationship between attitudes of consumers and journalists towards the phenomenon of cheating in food. We hope this research would provide an objective picture of these trends and study the relationship between perception and knowledge of journalists about the phenomenon under study and the impact on attitudes of consumers, also to indicate the success of press in raising awareness and guidance of the audience by analyzing the press coverage of this phenomenon during the research period. This research aims to reach an answer to a number of questions related to the trends of consumers and journalists about the phenomenon of the lack of food. These questions relate in fact to the basic components of trends, specifically the behavioral and cognitive aspects and related views. The Iraqi press in the field of combating the phenomenon of cheating in food stuffs, whether through identification of the mechanism of work or through the technology of this phenomenon in 2001.
The present study was carried out to compare the physicochemical characteristics of eggs of guinea fowl, turkeys and domestic chickens outdoor reared in traditional farms in Baghdad, Iraq. A total of 166 fresh eggs; 32 eggs from guinea fowls (Numida meleagris), 44 eggs from turkeys (Meleagris gallopavo) and 90 eggs from domestic chickens; were collected. Egg weight, percentage of egg components, chemical composition (protein, lipids, and ash), and lipid profile were determined. Results revealed the significant differences in egg weight among studied birds. The average egg weights for guinea fowl, turkey, and indigenous chicken were 48.51 ± 0.72, 52.15 ± 0.74 and 61.24 ± 0.22 g, respectively. No significant differences were found in egg c
... Show MoreSynthesis, Characterization And Biological Evaluation of Schiff Base And Ligand Metal Complexes of Some Drug Substances
Abstract
The aim of this paper is to model and optimize the fatigue life and hardness of medium carbon steel CK35 subjected to dynamic buckling. Different ranges of shot peening time (STP) and critical points of slenderness ratio which is between the long and intermediate columns, as input factors, were used to obtain their influences on the fatigue life and hardness, as main responses. Experimental measurements of shot peening time and buckling were taken and analyzed using (DESIGN EXPERT 8) experimental design software which was used for modeling and optimization purposes. Mathematical models of responses were obtained and analyzed by ANOVA variance to verify the adequacy of the models. The resul
... Show MoreA new series of Schiff bases compounds , containing an azomethine linkage was synthesized and expected to be biologically active .The structures of these compounds were identified by IR , Uv/vis spectra , melting points and followed by T.L.C.The biological activity of these compounds was studied
On the basis of known coumarin-based prodrug system, a novel coumarin-based mutual prodrug of 5-fluorouracil and dichloroacetic acid was designed, synthesized and evaluated as a promising oral chemotherapeutic agent basing on in vitro stability study in HCl buffer (pH 1.2) and in phosphate buffer (pH 7.4), as well as in vitro release study in human serum. The chemical structure of prodrug was confirmed by analyzing its FTIR, 1H NMR, 13C NMR and MS-ESI spectra. The results of in vitro kinetic study indicated that the prodrug was significantly stable in HCl and in phosphate buffers, and was hydrolyzed in human serum followed pseudo first order kinetics.
Keywords: Coumarin-bas
... Show MoreThis study was aimed to assess the impact of vermicompost, glutathione, and their interaction on beetroot (Beta vulgaris L.) growth, yield, and antioxidant traits. The experiment carried out at vegetable field of the College of Agricultural Engineering Sciences - University of Baghdad during fall season 2019. The experiment was conducted using factorial arrangement within Randomized Complete Block Design with two factors and three replicates (3X3X3). Applying vermicompost before cultivation represented the first factor (0, 15, 30 ton.ha-1), which symbolized (V0, V1, V2). Glutathione (0, 75, 150 mg.L-1) which symbolized (G0, G1, G2) represented the second factor. Results showed the superiority of secondary interaction treatment V2G2
... Show MoreObjective: This study involved the synthesis of new Schiff bases and 1,3-oxazepine derivatives from the baclofen drug and study the anticancer activities. Methods: Baclofen was initially reacted with aromatic aldehydes to create Schiff base derivatives (Ia–Ib), which were then closed in the next step using anhydrous acids to form oxazepine derivatives (IIa–IId). Results: The title compounds were synthesized successfully and identified using FT-IR, 1H NMR, and 13C NMR spectroscopy. Additionally, compound (IIc)’s (3-(4-chloro-phenyl)-4-[2-(4nitro-phenyl)-4,7-dioxo-4,7-dihydro-[1,3] oxazepin-3-yl]butyric acid) anticancer activity was assessed using MTT assay against FTC-133 (thyroid cancer) compared with WRL-68 (normal cell line). Discus
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