اصبح مصطلح الصورة الذهنية من المصطلحات الشائعة التي يتزايد استخدامها في المجالات السياسية والإعلامية والعلاقات الدولية اذ اصبح يشكل اهمية كبرى لدى دراسي السلوك الانساني، فقد احتلت دراسة المصادر المتعددة التي يستقي منها الافراد انطباعاتهم عن الاخرين، وتعاظم الدور الذي تلعبه وسائل الاتصال في تدفق الصور عن الشعوب في ظل التطور التكنولوجي الهائل الذي يشهده عالم الاتصال حاليا، والذي يسمى بعصر السموات المفتوحة نظراً لتعدد مصادر المعلومات وتزايد الانفتاح على العالم الخارجي. وتزداد اهمية الدور الذي تلعبه وسائل الاتصال في تكوين الصورة الذهنية لدى الافراد عن دول وشعوب العالم الاخرى مع قلة فرص الافراد في الاحتكاك والسفر الى هذه الدول ، والاحاطة بما يجري في أراضيها، ان المنظمات والمؤسسات بل والشخصيات لا تسطيع العمل في مناخ جيد يمكنها من تحقيق مصالحها واداء دورها، الا اذا كانت صورتها الذهنية لدى الجماهير ايجابية، حيث تتفهم الجماهير دورها، وتقبل على التعاون معها، اي ان هذه القطاعات تعمل في اطار الصورة الذهنية المنطبعة عنها في اذهان الجماهير التي تتعامل معها، لذلك تسعى المنظمات والمؤسسات والدول الى بناء صورة ايجابية لها في اذهان الجمهور مستعينة بوسائل الإعلام التي أصبح لها دور كبير في بناء الصورة الذهنية. وتأتي اهمية الدراسة بعد التغيير الذي طال المجتمع العراقي بعد الاحتلال الامريكي للعراق ومحاولة الولايات المتحدة الأمريكية بناء صورة ايجابية لها عن طريق الممارسات التي حاولت رسم هذه الصورة عن طريقها ومحاولة تبرير احتلال العراق من اجل تحريره ونشر الديمقراطية.وتخليص الشعب العراقي من نظام دكتاتوري يشكل تهديداً دائماً لجيرانه من العرب وغير العرب فضلا على ما يشكله من تهديد للامن والسلام العالمي بامتلاكه اسلحة الدمار الشامل. وتاتي هذه الدراسة في سياق التعرف على صورة الولايات المتحدة لدى طلبة الجامعات العراقية وقياس الصورة التي يحملها طلبة الجامعات العراقية عن الولايات المتحدة الامريكية، وما الصورة التي يحملها الطلبة عنها ومصادر تكوينها. وتحقيقا لاغراض الدراسة فقد قسمت الاطروحة الى خمسة فصول تناول الفصل الاول منهجية البحث الذي تضمن مشكلة البحث واهميتها واهدافها وتحديد المنهج المستخدم والدراسات السابقة، اما الفصل الثاني فقد تناول الصورة الذهنية وتضمن ثلاثة مباحث تضمن المبحث الاول مفهوم الصورة الذهنية وخصائصها وسماتها وانواع الصور وابعاد الصورة وتضمن المبحث الثاني دوروسائل الإعلام في تشكيل الصورة وتضمن المبحث الثالث الصورة النمطية وخصائصها ونقاط التقائها واختلافها مع الصورة الذهنية، ، وتناول الفصل الثالث العلاقات العراقية الامريكية من 1989-2003 واحتلال العراق، وتناول الفصل الرابع الاجراءات المنهجية للدراسة الميدانية وتضمن تحديد مجالات الدراسية وخطوات بناء المقياس وصدقه وثباته وتميزُهُ وتحديد عينة البحث والوسائل الاحصائية المستخدمة في الدراسة، وتناول الفصل الخامس تحليل جداول العينة والاستنتاجات والتوصيات.
The planning for the formation of administrative policies and guidance through leadership are important things for managing administrative processes and sporting activities. As both contribute in the stability of the administrative conditions, and their development in the sport federations, whether they both were attentive about team and individual Olympic Games. The two researchers observe that, there is a variation in the correct way of application. Particularly in the formulation of administrative policies and leadership describing it as, modern management standards for both team and individual Olympic Games in the Iraqi National Olympic Committee. That led to cause a misconception and lack of clarity for some administrators of those uni
... Show MoreThis research is based on the descriptive and analytical methodology. The importance of studying labor laws and labor unions in Japan between 1889 and 1946 constitutions is because Japan was out of a feudal phase, and had no idea about the factory system and industrialization in their modern sense before the Meiji era. Generally, its labor system used to be mostly familial, and the economic system was based on agriculture. This called for the enactment of legislations and laws appropriate for the coming phase in Meiji era. Thus, this paper examines the role of Meiji government in enacting labor legislations and laws when he came to power in 1896, and his new constitution in 1889 and the civil code of 1896. It further examines the way Mei
... Show MoreThis research tests the relationship linkage and effect between the Employees Empowerment Strategy and Organizational Innovation, The research problem is how to understand the Employees Empowerment Strategy role in the achievement Organizational Innovation in Diyala Public Company For Electrical Industrial. A questionnaire was used in data collection depending on the distribution of (32) forms to the research sample. Data were analyzed Using (SPSS)program. Using a number of statistical tools for tests the research hypothesis. The research found set of conclusions, one of the most important thinks was, that there is a linkage and impact relation between Employees Empowerment Strategy, its variables, and Organizational Innovation a
... Show MoreMental disorders (MDs) are a common problem in Primary Health Care Centers (PHCCs). Many people with serious MDs are challenged by symptoms and disabilities that result from the disease and by stereotypes and prejudice due to misconceptions about mental illness. This study aims at evaluating the knowledge, and attitude toward mental health concepts and services and causes of the reluctance to seek those services among people attending PHCCs. A descriptive cross-sectional study was conducted. The random sampling technique was used to include (10) of Directorates of Health (DoHs) coverage north, middle, and south of Iraq. The study was executed in (50) selected PHCs, (5) PHCCs in each DoH involved randomly selected (30) people attending th
... Show MoreThat any industrial company that must think about marketing mechanisms and who are the beneficiaries and the pursuit of gain customer satisfaction with access to competitive advantages. Most industrialized our companies from a variety of problems experienced both in the field of production, marketing, or keep up with new developments or commitment to quality standards, which caused the reluctance of customers to buy local products for various reasons, and especially in light of unplanned economic policy and exposure to market to imported products flooding the market with various goods and services that do not can the domestic industry rival, which has competitive advantages and meet business requirements, but others arrived to stop or as
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This research aims to identify the challenges faced by families of children with intellectual disabilities and to identify the impact of the challenges facing them on the mental health of their children with intellectual disabilities. Based on the following questions: What is the nature of the challenges faced by families of children with disabilities and how do these challenges affect the mental health of their children with intellectual disabilities? The study was conducted on a sample of four families of six children with intellectual disabilities, depending on the degree and type of disability. To achieve the study's objectives, the qualitative approach was used, Because of the importance of accessin
... Show MoreResearch aims to identify the immediate impact of the announcement of mergers in the stockholders and the feasibility of gain abnormal return and benefiting from asymmetric information during the announcement that unite 30 days before the announcement of the merger, and announcement day, and 30 days after the announcement of the merger. It was the largest and most important mergers and acquisitions pick that occurred during the global financial crisis, specifically in health care/pharmaceutical industry, Pfizer and Wyeth merger with Novartis acquisition on Alcon. search has adopted three hypotheses: the first hypothesis that ((achieves the target company's shareholders positive abnormal return (or negative) during and befor
... Show MoreNews headlines are key elements in spreading news. They are unique texts written in a special language which enables readers understand the overall nature and importance of the topic. However, this special language causes difficulty for readers in understanding the headline. To illuminate this difficulty, it is argued that a pragmatic analysis from a speech act theory perspective is a plausible tool for a headline analysis. The main objective of the study is to pragmatically analyze the most frequently employed types of speech acts in the news headlines covering COVID-19 in Aljazeera English website. To this end, Bach and Harnish's (1979) Taxonomy of Speech Acts has been adopted to analyze the data. Thirty headlines have been collected f
... Show MoreOf the new concepts introduced by the decree of the amendment of the French Civil Code No. 131-2016 issued on 10 February 2016, which raised a debate in jurisprudence both at the level of French jurisprudence or the Arab, the concept of (the content of the contract), which seems to have emerged from the appearance of new legal articles ( 1162-1171) is the cornerstone of the contract and the contract in the contract, the two pillars which, over the course of 200 years and a half, have been one of the main pillars of the codification of Napoleon. Is that the decree of amendment has already abandoned these two pillars, or most of what he did is a change in terminology while preserving the content of these two pillars implicitly, this is what w
... Show MoreMost studies and research have tried to shed light on unemployment and employment in general, with less focus on the problems facing working women and the resulting social and economic consequences that threaten their human and professional lives. For women, working is one of the basic necessities for the sustainability of human life, and it constitutes an essential axis for both sexes and through it. It also gives a person the status and social status where the individual finds a ready opportunity to practice his intentions and desires, test his abilities and talents, and achieve his ambitions. The availability of full employment in general and the joining of women to the labor market is an important and fundamental factor in the sustai
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