The aim of this paper is to determine the effect of nostalgia marketing on consumers’ purchase intention and demographic factors. Nostalgia marketing is one of the marketing ideas that some organizations use it to attract customers by evoking memories or heritage in their minds. This method would affect the emotions and feelings of people, which may raise their desire to buy. The questionnaire was used as a tool for data collection, and it was distributed to a random sample of 512 individuals. A sample is a group of individuals who have seen small sculptures displayed in shops inside Babylon Mall in Baghdad. The small sculptures show the life of Baghdadis in the fifties and sixties of the last century. Statistical software was used for

The research aimed at identifying  the level of Acute stress disorder  and orientation towards supplication among the wives of the martyrs and knowledge of the two levels according to the age groups, academic achievement and profession. Sample of (72) wife of a martyr, and the results of the research indicated that the wives of the martyrs have symptoms of distress disorder and have adherence to the supplication to alleviate that disorder, as well as the results indicated that there are statistical differences in distress disturbance according to the variable of age groups, the profession variable and the variable of enrollment The academic year. As for the measure of the trend towards supplication, there are no statistical dif

ان الجزء الاكبر من السلوك الاجتماعي تنظمه المعايير الاجتماعية التي من المتوقع ان يسلك الافراد وفقا لها ، وهكذا فأن الجماعات التي يوجد انسجام بين افرادها سرعان ما تكون اتجاهات وولاءات مشتركة لعدد اكبر من المواقف فعندما ينظم فرد الى جماعة فأن ادراكاته تتغير لتتوافق مع معايير تلك الجماعة .( توق وعدس ، د.ت، ص336).وتؤدي الاسرة دورا اساسيا في اكساب الفرد اتجاهات ومعايير خلقية معينة ثم تقوم الجماعات الثانوية الم

من الجدير بالذكر أن تدني المهارات الاجتماعية أو فقدها لدى الأطفال المعاقين عقلياً يؤدي إلى ظهور مشكلات سلوكية سلبية مما أدى بالباحثة التصدي إلى هذه المشكلة من خلال تحسين المهارات الاجتماعية للأطفال المعاقين عقلياً قد يسهم في زيادة تفاعلهم الاجتماعي سواء مع أقرانهم او مع العاديين وهو ما قد يعيقهم على اكتساب السلوك التكيفي لذا ارتأت الباحثة ان تعد برنامجاً تدريبياً لتنمية المهارات الاجتماعية لدى المعا

The study aimed to examine the sensitivity to stress and its relation to positive mood among educational supervisors. The researcher used the descriptive approach as more an appropriate method for the current study. The sample is composed of (200) educational supervisor. To collect study data, two scales have been used: one scale to measure the sensitivity to stress and the other to measure the positive mood. The results indicated that a high level of sensitivity to stress with low level of positive mood among educational supervisors, sensitivity to stress showed significant differences among the sample regarding to major. There is no correlation between sensitivity to stress and positive mood, and finally, there are no significant diffe

            Rheumatoid arthritis (RA) is a systematic autoimmune disorder with chronic inflammation changes of unknown etiology. Various synovial inflammatory and proliferative alterations may contribute to the cartilaginous tissues and invasive bony tissues, leading to destructive joints and malformed bones. This disease is mostly due to infective microorganisms or genetic susceptibility causing immune system disturbances through triggering both T-cells and B-cells. Furthermore, different immune cells may secret cytokines, which are responsible for some RA pathogenesis activity. From ninety individuals, serum sample was collected; thirty of them were normal and sixty cases were patients with RA attended a privet medical clin

Abstract

The aim of the research is to identify the effect of using the self-questioning strategy on the achievement of fourth-grade students in science and the development of their reflective thinking in physics in the city of Baghdad. The research sample was divided into two groups: an experimental group of (20) students and a control group of (20) students. The researchers developed two tools: a test of (40) multiple-choice questions. The second tool is a test to measure the reflective thinking skills of fourth-grade students. It consists of (25) multiple-choice questions distributed on skills as follow: reflection and observation, detection of inaccuracies, reaching conclusions, giving clear explanations, an

The aim of the current research is to identify the impact of the SWOT strategy on developing systemic intelligence among students of the Ibn Rushd College of Education for Human Sciences University of Baghdad / College of Education Ibn Rushd for Human Sciences. The current research community consists of (8590) male and female students, divided into (7) departments. The current research relied on one of the partial control designs, which is the design of non-random groups: experimental group and a control group with a pre and post-test. As for the research tool, It was represented by Tourmanin’s Systemic Intelligence Scale (2012) of (50) items that measure the eight components of systemic intelligence. The results of the Mann Whitney te

يهدف البحث الحالي إلى التعرف على المشكلات التي تواجه طلبة كلية التربية/ الجامعة المستنصرية أثناء فترة التطبيقات التدريسية ، كما يهدف إلى معرفة حلولهم المقترحة لها.

          وقد شمل عينة عدد أفرادها (293) مطبقاً ومطبقة يتوزعون على ثمانية أقسام . وهي تمثل حوالي (50%) من المجتمع الأصلي للبحث ، وقد جرى اختيارها بالطريقة الطبقية العشوائية .

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