The technology in continuous and quick development, that reflects in all parts of our life and interred both scientific and practical fields. Marketing is one of them, a customer’s way to deal with choosing and demanding the product deferent from the traditional way. Some of the buying processes are electronic now, therefore the current research is identifying the digital channels that entered the world of marketing and influenced the activities and types that fall under this name and how it affects in positioning strategy, which is how to install the product or brand in the mind of the customer and was dimensions (brand identity, brand personality, brand communication, brand awareness, brand image), The researcher took the basic problem of the change in the application of marketing operations using digital channels and how it reflected in the application of the steps of positioning, and the aim of the research was employ digital channels in the application of the strategy of positioning and study the relationship between variables and test according to the hypothesis “The digital marketing channels have a significant impact on positioning strategy”, the managers of the global smart card company in Iraq were chosen 203 managers of the research community and 86 of them were selected for a practical sample to test the hypothesis using the statistical methods of The means and standard deviation to measure the homogeneity of the answers on the questions asked and the simple linear regression to measure the degree of influence between the variables tested. The research found that there is a relationship of influence of digital channels in the application of the strategy of concentration, and the stronger impact on the identity of the brand while the character of the mark relationship weaker, and the researcher recommended to focus on strengthening the elements of the identity of the mark in promotional messages and also needs to strengthen the brand by adopting the principles of commitment and honesty By providing the customer with more honest information and commitment to the timing of service delivery to complete the subsequent steps and crystallize concentration in the mind of the target customer.
The Negro minority in the United States is associated with social injustice,
political deprivation, and economic oppresion. Its members felt that they are
second-class citizens, and that the acceptance of such status will lead to the
continual oppresion of the Whites upon them. As a result, the educated community
adopted a process to put a framework to their opposition to the former's injustice.
This organised framework is exemplified in the "Niagara Movement," which is
regarded as the first national organisation for Negros. The topic of this study is
chosen due to its historical and political significance.
The study consists of an introduction and five sections. The first section
addresses the preliminaries an
Abstract The present research aims to know the range of Knowledge and the using of teachers of aerography department in colleges of Education to Applicant electronic Learning , So the Sample of the research reached (129) teacher, of the university of Boghdad and Al mustansiria who were chosen by using Randomly sample , and applauding questioner for these perpos that prepared by muhamed bn Ghazi Al Judi – and by using the T-test for one sample and person correlation formula as a statistical means. The research reached to the results which indicate that weakness knowledge and using the theachers of geographe department to the application electronic learning. And according this the researcher put some Recommendation and suggestions.
... Show MoreThe voice had a special place in the writting of the Andalusian poet (Ibn al-Abar ) , which aroused my attention because of the sonic capacity of the lettering inside the poetic at Ibn al-Abar poems . So Istudied the qualities of the lettering , structures and their exits . Scientists have not been able to determine the musical from the nonmusical sound , but we find the innate ability of Ibn al-Abar , which was able to determine this by using the lettering the right places and to revival the life to reflect the moments of his life , therefore came votes to express his purposes of praise and pride Etc. The poet Ibn al-Abar could exploit the lettering features in the effect of bilateral – static and moving and its ability to e
... Show MoreThe stage of the establishment of the Alawite state in tabaristan was one of the most important stages in the history of the Shiite sect in Iran
In this research, the one of the most important model and widely used in many and applications is linear mixed model, which widely used to analysis the longitudinal data that characterized by the repeated measures form .where estimating linear mixed model by using two methods (parametric and nonparametric) and used to estimate the conditional mean and marginal mean in linear mixed model ,A comparison between number of models is made to get the best model that will represent the mean wind speed in Iraq.The application is concerned with 8 meteorological stations in Iraq that we selected randomly and then we take a monthly data about wind speed over ten years Then average it over each month in corresponding year, so we g
... Show Moreتقييم قابلية اداء متطلبات العمل للعاملين في الصناعة باستخدام طريقة القصور الذاتي
We must live in an era dominated by the call for equality between men and women, in which the voices of advocates of gender integration were heard. After women opened their doors to compete with their brother, Knowledge, and culture in the various forms of life, language as a science of the time and knowledge of the other had to match this reality and express the most accurate expression of this task