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jeasiq-1805
The impact of the use of digital marketing channels on the implementation of the strategy of positioning Applied study on a sample of the managers of the International Company for smart card "Key Card"
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 The technology in continuous and quick development, that reflects in all parts of our life and interred both scientific and practical fields. Marketing is one of them, a customer’s way to deal with choosing and demanding the product deferent from the traditional way. Some of the buying processes are electronic now, therefore the current research is identifying the digital channels that entered the world of marketing and influenced the activities and types that fall under this name and how it affects in positioning strategy, which is how to install the product or brand in the mind of the customer and was dimensions (brand identity, brand personality, brand communication, brand awareness, brand image), The researcher took the basic problem of the change in the application of marketing operations using digital channels and how it reflected in the application of the steps of positioning, and the aim of the research was employ digital channels in the application of the strategy of positioning and study the relationship between variables and test according to the hypothesis “The digital marketing channels have a significant impact on positioning strategy”, the managers of the global smart card company in Iraq were chosen 203 managers of the research community and 86 of them were selected for a practical sample to test the hypothesis using the statistical methods of The means and standard deviation to measure the homogeneity of the answers on the questions asked and the simple linear regression to measure the degree of influence between the variables tested. The research found that there is a relationship of influence of digital channels in the application of the strategy of concentration, and the stronger impact on the identity of the brand while the character of the mark relationship weaker, and the researcher recommended to focus on strengthening the elements of the identity of the mark in promotional messages and also needs to strengthen the brand by adopting the principles of commitment and honesty By providing the customer with more honest information and commitment to the timing of service delivery to complete the subsequent steps and crystallize concentration in the mind of the target customer.   

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Publication Date
Sun Dec 27 2020
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
دور اعادة التأمين في تغطية الاخطار الكوارثية
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The re-insurance of    the same important   role in the development programs and activities that reinsurance  companies   and   their   level    of development and the mechanisms of action and the laws that govern the relationship between the re-insurance companies and direct companies reflect the cultural level and degree of progress of any country.                                                     &n

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Publication Date
Mon Jan 22 2018
Journal Name
المجلة الاقتصادية والإدارية
دور التفكير الاستراتيجي في تمكين الموارد البشرية
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دراسة التفكير الاستراتيجي وأبعاده وأثره في تمكين الموارد البشرية

Publication Date
Mon Feb 04 2019
Journal Name
Journal Of The College Of Education For Women
THOUGHT PRESENTATION IN KATHRINE MANSFIELD’S SHORT STORIES
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To cite the short stories of Kathrine Mansfield, all contain characters who are
revealed through their own thoughts. In her stories, the world is always seen through
the eyes of her characters in the form of points of view presented to the readers
through the characters' minds. This way of revealing characters and figuring out the
world, through the presentation of the characters' thoughts, is linked to the 'stream of
consciousness.' Kathrine Mansfield has been compared with Virginia Woolf in
particular in that both writers used the thoughts and the points of view of their
characters as material for their work through the stream of consciousness.
According to Leech and Short (1981), there are five linguistic techn

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Publication Date
Fri Feb 08 2019
Journal Name
Journal Of The College Of Education For Women
مشروع المكتبة الرقمیة في مكتبات جامعة النھرین
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Academic libraries characterized from other libraries in the groups of literacy acquired, and
ways to retrieve this information, where it is supposed supply of various combinations of traditional
sources, electronic information, such as books and references, maps and indexes, CD-ROMs and
service-line and so on, via electronic mediator or via the Internet instead of the mediator paper. The
digital technology has changed the way you work by academic libraries, where confined to the
primary mission of these libraries to provide prompt services to the needs of researchers, professors
and students, and the provision of reading different materials, including electronic sources that
support the curriculum and research in el

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Publication Date
Fri Mar 30 2018
Journal Name
حولیات کلیة الآداب جامعة عین شمس
الرأي العام في بغداد (العصر البويهي أنموذجاً)
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يتفق معظم العلماء على اهمية الرأي العام في کل الازمنه والامکنة کلها، لکل ناس حکام ومحکومون افراد وجماعات فهو يشکل قوة ضغط على تلک الانظمة والحکومات وان کانت تلک القضايا لها مساس بمصالح الناس ومدى تاثيرها على الانظمة في اتخاذ القرارات من خلال الاحکام التي تصدرها الناس. والبحث هنا يتناول الرأي العام بمفهوم الحرية الممنوحة لهم وان کانت مدة الدراسة لا تتناول المفهوم بذاته ولکن يعبر عنه بمفاهيم مثل ارادة ال

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Publication Date
Sun Jan 01 2012
Journal Name
Political Sciences Journal
دور المنظمات الدولية في تفسير معاهداتها المنشئة
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دور المنظمات الدولية في تفسير معاهداتها المنشئة

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Publication Date
Sun Oct 01 2023
Journal Name
Baghdad Science Journal
Editorial: Current advances in anti-infective strategies
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Infectious diseases pose a global challenge, necessitating an exploration of novel methodologies for diagnostics and treatments. Since the onset of the most recent pandemic, COVID-19, which was initially identified as a worldwide health crisis, numerous countries experienced profound disruptions in their healthcare systems. To combat the spread of the COVID-19 pandemic, governments across the globe have mobilized significant efforts and resources to develop treatments and vaccines. Researchers have put forth a multitude of approaches for COVID-19 detection, treatment protocols, and vaccine development, including groundbreaking mRNA technology, among others.

This matter represents not only a scientific endeavor but also an essenti

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Publication Date
Thu Jun 01 2017
Journal Name
Journal Of The College Of Languages (jcl)
Namık Kemal'ın Hikayelerinde "İsim Hal Ekleri"
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Özet

Benim tezimin adlı "Namık kemal'ın Hikayelerinde isim hal ekleri"dir. Bu tezde ilk olarak Namık kemal'ın hayatı hakkında bilgi vermeye çalıştım. Sonra isim hal ekleri hakkında bilgi de verdim. Sonra Namık kemal'ın hikayelerinde geçen isim hal ekleri birer birer çıkarmaya çalıştım.

XIX yüz yılında en önemli dönem Tanzimat dönemidir. Tanzimattan beri yeni hayat ihtiyaci ile yeni sanat anlayışı, birçok yeni kelime ve tamlamaların ortaya çıkıp, yerleşmesine sebep olmuştur. Namık kemal'ın mektuplarındaki birçok kelimeler, fikirler, kavramlar ve inanışlar, hepsi yeni değildir. Çoğu yaşıyan dilde kullanıyor, bir kısmı da sözlüklerde bulunuyordu. Fakat bi

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Publication Date
Wed Jun 01 2005
Journal Name
Journal Of The College Of Languages (jcl)
Dans La Maison Du Berger Et Le Mont Des Oliviers De Vigny
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Dans le romantisme et ses textes, il est important de mentionner qu'il n'existe qu'un seul thème romantique qui est l'amour, mais assez pour avoir fait du XIXème siècle, une révolution du texte romantique. L'amour consiste à la réduction de l'univers, à un seul être, puis la dilatation de ce seul être, voilà l'amour. cet amour passionnel n'est qu'un arrangement froid et réfléchi excluant d'emblée l'exaltation des sentiments. Néanmoins, cet amour passionnel peut être brutal. quant à la mort, dans le drame romantique, l'amour et la mort sont liés. Beaucoup d'histoires d'amour finissent le plus souvent par un suicide passionnel : le romantique cherche à l'atteindre par l'amour un sentiment sanctifié, et divinisé ; mais c

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Publication Date
Wed Oct 23 2024
Journal Name
وادي النيل للدراسات والبحوث الانسانية والاجتماعية والتربوية
النفوذ الفرنسي في الساحل الافريقي (فرص وتحديات)
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اهتمت دول العالم بدول الساحل الإفريقي لمِا عرفته من ثروات معدنية كثيره فيها، وإن دول الساحل الإفريقي تقع في وسط القارة الإفريقية وإنها تمتد من البحر الأحمر أي مطلة على البحر الأحمر مما يجعلها ذات أهمية ملاحية. والذي زاد في أهميتها مواردها الطبيعية إذ أنها ذات موارد اقتصادية متنوعة وكثيرة لا سيما وأنها قليلة الاستهلاك لهذه الموارد فهذا أدى إلى أهتمام الدول التي يكثر استهلاكها لهذه الموارد فيها، ومن هذه الموا

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