Preferred Language
Articles
/
jeasiq-1726
الادارة بالرؤية المشتركة وانعكاساتها على التسويق الابداعي بحث استطلاعي لعينة من موظفي الشركة العامة للصناعات الكهربائية
...Show More Authors

ان السبب الرئيسي لاختيار الموضوع كونه من الاساليب الادارية الحديثة التي تهدف الى انجاح المنظمة او الشركة المبحوثة, اذ تمثلت مشكلة البحث في ما دور الادارة بالرؤية المشتركة في تعزيز التسويق الابداعي بالشركة المبحوثة, يهدف البحث الى تسليط الضوء على مفهوم الادارة بالرؤية المشتركة وانعكاساتها على التسويق الابداعي للمنظمة ، باعتبارها منهج اداري حديث يسهم في تغيير وتجديد وتطوير واقع المنظمة المبحوثة( الشركة العامة للصناعات الكهربائية) من خلال استطلاع آراء عينة من الموظفين في الشركة المبحوثة والبالغ عددهم (  30  ) فرداً من اصل ( 50  ) فرد ، وكانت الفرضية الرئيسة للبحث هي : هنالك علاقة ارتباط بين متطلبات الادارة بالرؤية المشتركة وعناصر التسويق الابداعي في الشركة العامة للصناعات الكهربائية .

 وقد استخدمت الاستبانة كأداة رئيسة لجمع البيانات والمعلومات في قسم التسويق بالشركة وتمثلت العينة بالادارة العليا ضمنهم رؤساء الاقسام بالشركة المبحوثة وحللت اجاباتهم باستخدام البرنامج الاحصائي SPSS  في ادخال البيانات وتحليلها ومن اهم الادوات الاوساط الحسابية والانحرافات المعيارية واسلوب التحليل العاملي ومعادلة الانحدار ، وتوصل البحث الى جملة من الاستنتاجات وكان من ابرزها : توجد امكانية لتطبيق منهج الادارة بالرؤية المشتركة في الشركة المبحوثة وفق ابعاده ( الاتصال الفعال , الرؤية بالاعتقاد, المراقبة الفعالة) وابعاد متغير   ( التسويق الابداعي) متمثلة ب ( الطلاقة , المرونة, الاصالة) وذلك من خلال النتائج لمتوسط اجابات العينة حول متغيرات البحث الرئيسة والفرعية  ، وتؤثر ابعاد الادارة بالرؤية المشتركة في عناصر التسويق الابداعي  و يدرك الموظفون بأن رسم مجموعة من الخطط الاستراتيجية في اقسام الشركة يعد من اولويات العمل الاداري ومتطلب اساسي من متطلبات الادارة بالرؤية المشتركة . ويوصي البحث بالعمل على ازالة جميع العقبات التي تضعف من امكانية تطبيق الإدارة بالرؤية المشتركة من خلال نشر ثقافتها وجعلها تتماشى مع الواقع للشركة ، ووضع اليات مناسبة لمكافأة الموظفين المتميزين وبعدالة ، وضرورة دعم الادارة العليا لأي افكار جديدة تقدم من قبل الموظفين لتشجيعهم نحو الابداع والابتكار.

Crossref
View Publication Preview PDF
Quick Preview PDF
Publication Date
Wed Aug 01 2018
Journal Name
Journal Of Economics And Administrative Sciences
Analysis of the rebound effect and interactive between fiscal and monetary policy on the General economic equilibrium (IS-LM)
...Show More Authors

      Will address this research interaction and coordination between fiscal and monetary policies and the impact of this interaction and coordination on economic stability and growth، and how the financial implications of monetary policy may stimulate action monetary policy and treatment side effects and the nature of responsiveness and bounce between procedures both two policies and their impact on the balance of overall economic and explained in the folds of searchjustifications coordination and the extent necessary in order to address the imbalances in economic activity through twinning actions of monetary and fiscal، has embodied this coordination and interaction between policies and their impact m

... Show More
View Publication Preview PDF
Crossref
Publication Date
Thu Apr 30 2026
Journal Name
International Journal Of Engineering Pedagogy (ijep)
The Impact of Intelligent Adaptive Learning on Flexible Thinking and Academic Achievement for Undergraduate Students
...Show More Authors

In the knowledge society, artificial intelligence (AI) forms a cornerstone of global education. This quasi-experimental study examines the impact of an Intelligent Adaptive Learning Strategy (IALS) on flexible thinking (FT) and academic achievement among 60 3rd-year undergraduate students at the College of Education/University of Baghdad (experimental n = 30; control n = 30). The IALS was implemented via an AI-supported educational platform, while the control group received conventional instruction. Post-test intervention assessments included an FT test (10 items, content validity = 0.89, Cronbach’s α = 0.87) and an achievement test (10 objective items, α = 0.85). Results revealed statistically significant superiority of the exp

... Show More
View Publication Preview PDF
Scopus (1)
Scopus Crossref
Publication Date
Sat Jan 01 2022
Journal Name
Journal Of Pharmaceutical Negative Results
Synthesis, Characterization and Study Electrical Conductivity of New Poly Thiadizole Derivatives, Silica Nanocomposites
...Show More Authors

Heterocyclic polymers / silica nanocomposite one of important materials because of excellent properties such as thermal , electrical , and mechanical properties , so that hybrid nanomaterial are widely used in many fields, in this paper nanocomposite had prepared by modification of silica nanoparticals by using acrylic acid and functionalized the surface of nanoparticles, and using free Radical polymerization by AIBN as initiators and anhydrous toluene as solvent to polymerize functionalize silica nanoparticles with heterocyclic monomers to prepare heterocylic polymers / silica nanocomposite and study electrical conductivity , The nanocomposite which had prepared characterized by many analysis technique to study thermal properties such

... Show More
Scopus
Publication Date
Sat Oct 03 2026
Journal Name
Modern Sport
Comparison of the speed of hospitalization according to the training load of some physiological and biochemical variables of badminton players and runner800 m youth
...Show More Authors

It is necessary to use the means of recovery and other means that help to get rid of the effects of fatigue, as the game of badminton and the effectiveness of running 800 meters fall within the mixed system with the superiority of the anaerobic system by more than the air system, so requires the development of energy systems In proportion to the time of the match for badminton players and their travels and high performance and ability to tolerate the high level of lactic acid in the muscles and blood and increase the pain associated with the fatigue that occurs during the performance. In light of the physical and physiological processes of these actions N it should seek through training programs to develop your endurance and wind energy sys

... Show More
View Publication Preview PDF
Publication Date
Thu Dec 31 2020
Journal Name
College Of Islamic Sciences
Ministry of Education / Baghdad College High School - Adhamiya
...Show More Authors

This research is based on the study of common praise in Mutanabbi and Ibn Hani Al-Andalusi as the main purpose in poetry poets, and balance between them;

  The research was divided into two topics, presented by introductory introduction for the purpose of praise, and the concept of budget in Arab criticism, and then presented a brief overview of the lives of poets.

  In the first section, I dealt with the common objectivity of the poets, such as the subject of sincerity in praise, hyperbole in the person of Mamdouh, and self-esteem when asked, in addition to the most common characteristics in t

... Show More
View Publication Preview PDF
Publication Date
Mon Dec 24 2018
Journal Name
Civil Engineering Journal
Artificial Neural Network Model for the Prediction of Groundwater Quality
...Show More Authors

The present article delves into the examination of groundwater quality, based on WQI, for drinking purposes in Baghdad City. Further, for carrying out the investigation, the data was collected from the Ministry of Water Resources of Baghdad, which represents water samples drawn from 114 wells in Al-Karkh and Al-Rusafa sides of Baghdad city. With the aim of further determining WQI, four water parameters such as (i) pH, (ii) Chloride (Cl), (iii) Sulfate (SO4), and (iv) Total dissolved solids (TDS), were taken into consideration. According to the computed WQI, the distribution of the groundwater samples, with respect to their quality classes such as excellent, good, poor, very poor and unfit for human drinking purpose, was found to be

... Show More
View Publication
Crossref (31)
Clarivate Crossref
Publication Date
Fri Oct 23 2020
Journal Name
Palarch’s Journal Of Archaeology Of Egypt/egyptology
A Multimodal Discourse Analysis of Visual Images in UNHCR Reports on Displaced Iraqis
...Show More Authors

The advent of UNHCR reports has given rise to the uniqueness of its distinctive way of image representation and using semiotic features. So, there are a lot of researches that have investigated UNHCR reports, but no research has examined images in UNHCR reports of displaced Iraqis from a multimodal discourse perspective. The present study suggests that the images are, like language, rich in many potential meanings and are governed by clearly visual grammar structures that can be employed to decode these multiple meanings. Seven images are examined in terms of their representational, interactional and compositional aspects. Depending on the results, this study concludes that the findings support the visual grammar theory and highlight the va

... Show More
View Publication Preview PDF
Publication Date
Sun Dec 30 2012
Journal Name
Iraqi Journal Of Chemical And Petroleum Engineering
Prediction of The Chemical Composition and Physical properties of Aged Asphalt Cement
...Show More Authors

In the present work a modification was made on three equations to represent the
experiment data which results for Iraqi petroleum and natural asphalt. The equations
have been developed for estimating the chemical composition and physical properties
of asphalt cement at different temperature and aging time. The standard deviations of
all equations were calculated.
The modified correlation related to the aging time and temperature with penetration
index and durability index of aged petroleum and natural asphalts were developed.
The first equation represents the relationship between the durability index with aging
time and temperature.

loge(DI)=a1+0.0123(2loge T

... Show More
View Publication Preview PDF
Publication Date
Sat Dec 02 2017
Journal Name
Al-khwarizmi Engineering Journal
Improvement of Microhardness and Corrosion Resistance of Stainless Steel by Nanocomposite Coating
...Show More Authors

Abstract

 

Stainless steel (AISI 304) has good electrical and thermal conductivities, good corrosion resistance at ambient temperature, apart from these it is cheap and abundantly available; but has good mechanical properties such as hardness. To improve the  hardness and corrosion resistance of stainless steel its surface can be modified by developing nanocomposite coatings applied on its surface. The main objective of this paper is to study effect of electroco-deposition method on microhardness and corrosion resistance of stainless steel, and to analyze effect of nanoparticles (Al2O3, ZrO2 , and SiC)  on properties of composite coatings. I

... Show More
View Publication Preview PDF
Publication Date
Tue Jun 01 2021
Journal Name
Journal Of Planner And Development
Urban sustainability assessment for the urban renewal project in Al Shawaka a rea
...Show More Authors

Sustainability is a major demand and need pursued by cities in all areas of life due to the environmental, social and economic gains they provide, especially in the field of city planning and urban renewal projects that aim to integrate the past, present and future.

 

The research aims to evaluate the Haifa Street renewal project, and Al-Shawaka district, one of the Baghdad districts located next to Al-Karkh, was elected by comparing the sustainability indicators of urban renewal with the reality of the situation through a field survey and questionnaire form and focusing on the social and economic impacts and environmental for the project on the study area. To reach the most important conclusions and recommendations

... Show More
View Publication Preview PDF