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jeasiq-1068
Dynamic Equilibrium of Marketing and Its Role in Achieving Excellence Performance Experimental research on a number of Iraqi private banks
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          Purpose  :This study seeks to provide the point of view stands on the marketing performance of the banks in the context of Dynamic Equilibrium  of marketing. It aims to develop a prototype of measuring marketing performance under the umbrella of marketing dynamic prototype, embodied of the strategic alliance and competition, and the  laws and legislation, and to explore any of the dimensions more effective in achieving performance.  This study aims to discusses the importance of the Dynamic Equilibrium  of marketing and it role in achieving the marketing performance under Dynamic Equilibrium  of marketing and its impact on the Iraqi banking sector.

Design/Methodology/Approach: The experimental method has been used, the questionnaire used to collect the data in order to develop a trustworthy prototype measurement and correct for the changes of the Dynamic Equilibrium  of marketing and customer relationship management With the dimensions of marketing performance, the hypotheses were tested through the use of some statistical treatments.   

Findings: The study of the sample found that marketing performance is effected directly in the dynamics of the industry, and the intensity of competition, and the uncertain environment  that includes (degree of predictability in the business environment), a model measuring variables Dynamic Equilibrium  of Marketing has been developing (alliances strategy, competition, legislation/ laws) with marketing performance variables (focus on the customer, focus on the competitors), moreover, the results support the hypothesis influence and correlation between the surveyed  variables.

Practical Implications: This study provides useful measurement of marketing balance, it helps the managers to use to assess the current situation in the capabilities of the banks performance. Managers may improve their marketing performance programs more effectively and efficiently through their strategic orientation towards competition and alliance.

Originality/ Value : This study undertakes help service providers in banking sector to deal with the challenge imbedded in increase the marketing performance and achieve the dynamic marketing balance, and how to influence the marketing balance dimensions in achieve the marketing performance. 

 

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Publication Date
Sun Jan 01 2012
Journal Name
جامعة كربلاء
الوصف الشكليائي والتركيب النسجي لغدة المعثكلة في الوزغة خشنة الحراشف
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Publication Date
Sun Oct 01 2017
Journal Name
Journal Of Educational And Psychological Researches
أثر انموذج دانيال في الدافعية المعرفية لطلاب الصف الثالث المتوسط
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The Current research aims to identify ( The effects of Daniel Model in Cognitive Motivation for the Students of the Third grade average ) , To verify the objective of this research , the researchers added nul hypothesis following : There is no difference is statistically significant at the level of ( 0.05 ) between the average scores of students who studied Daniel Model and the average students who studied by using traditional method in Cognitive Motivation scale. The research was conducted on a sample of the average Third grade students in a medium Al – sadiq Al – Ameen secretary for boys affiliated to the General Directorate for Educational in Baghdad Al – rusafa 2 and for academic year ( 2014 – 2015 ) , the researchers adopted

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Publication Date
Tue Jan 12 2021
Journal Name
Arab Science Heritage Journal
الفاظ الحــــــــــــــــــرب ودلالاتها في الشعر العباسي شعر صــــــر در أنموذجــــــــــــــــــا
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      That art and poetic creativity is not associated with a certain time and place and that artistic inspiration is a gift from God loved to a group of individuals so that their experiences be simulated speaking to the insides of the human self and that the creativity of the artist poet lies in the purpose of what is familiar and accepted and mocked for this purpose to

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Publication Date
Tue Mar 01 2011
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
اطار مقترح لمؤشرات بطاقة قياس الاداء المتوازنة في المؤسسات التعليمية
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Performance measurement is considered one of the most important issues in

Measuring performance effectiveness in the educational institutions by maintaining balance among quantity measurable factors. They can be financial or non‐financial factors. Consequently they reflect decisive factors in the success of educational institutions and determining suitable standards and dimensions for their activities and giving it proportional importance. Adopting the idea of Balanced Score Card as one of the modern administrative techniques and methods by educational institutions assists in the development of administrative work, adjusting the performance in addition to achieving comprehensive standard and development of educational universit

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Publication Date
Thu Jan 01 2015
Journal Name
الاستاذ
شعر المرأة في الأغاني لأبي فرج الأصفهاني(العصر العباسي أنموذجًا)
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Publication Date
Mon Feb 04 2019
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Journal Of The College Of Education For Women
مبنى القافية واثره الاسلوبي في ديوان (الجداول) لايليا ابو ماضي
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0

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Publication Date
Sun Jan 27 2019
Journal Name
Journal Of The College Of Education For Women
Aldura Alyatima fi Bath Manakeb Alsayada Aladhimaa ( Fatema Al Zharaa apace upon her)
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This search in the virtues of the daughter of the Prophet Muhammad, to read on their boards want to recount loving and faithful), as stated in the introduction to the author, Abdullah Bin Ibrahim Al-Mirghani (D. 1207 H.) to give reasons in writing the manuscript, which was of an introduction and three chapters and a conclusion was the first in the door thanks to the great lady and on her birthday and her marriage and her death and subsequent events and the third in her them prayers and then the finale which was in love with the Prophet and calling for God to pardon and forgiveness and a good end. I was interested in this manuscript by Mirghani, Hadith and all accounts in reference to the virtues of the great lady to examine a manuscript

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Publication Date
Sun Sep 01 2024
Journal Name
مجلة ديالى للبحوث الإنسانية
البنية التركيبية والبيانية في قصيدة (أدر الكؤوس) لعبد الحسن زلزلة
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يعد التحليل البلاغي تركيبيا وبيانيا من الآليات الكاشفة عن الدلالات العميقة المتولّدة جراء علاقات البنية السطحية ، مكونة نسقاً دلالياً متماسكاً ومشحوناً بتكثيف معنوي للصور البلاغية المنسوجة في نص القصيدة، والتي تفتح للمتلقي نافذة التشكيل المتخيل لحال الشعب وحاكمه ، والعلاقة القائمة بينهما في القصيدة ، إذ نسج الشاعر علائقية متنامية الدلالة بين أجزاء قصيدته ووحداتها ؛ لتكون كلاً واحداً ناقلاً المتلقي لواق

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Publication Date
Sun Nov 29 2020
Journal Name
جامعة بغداد/ كلية التربية للعلوم الصرفة - ابن الهيثم
مهارات التفكير التأملي المتضمـنة في كتاب الرياضيات للصف الأول المتوسط
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Publication Date
Mon Jan 23 2023
Journal Name
Arab Science Heritage Journal
الجوانب النفسية في تفسير الأمثل للشيخ الشيرازي ) آيات التحدي إنموذجاً(
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The wisdom of the Creator ensures the call of every prophet with a miracle that would be something beyond what is familiar from the customs

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