The paper is concerned with a linguistic analysis of the blurbs, used in advertising English and Arabic novels. A blurb is an advertising persuasive text, written on the back cover of a book. Blurbs of selected novels are chosen as representative examples. The selected blurbs belong to two languages, Arabic and English. The paper aims at studying the linguistic features that are characteristic of blurbs as advertising texts and making a sort of comparison between English blurbs and Arabic ones. A linguistic analysis on four levels is presented. Blurbs are tackled from the point of view of four linguistic disciplines that are phonology, syntax, semantics and discourse analysis. A reference is made to the linguistic features of the register of advertising, in general, not only blurbs for the sake of comparison. The paper reaches the following conclusions: blurbs of novels are classified as advertising texts, as they adhere to the linguistic strategies of persuasion; blurbs' abundant use of superlative constructions and long sentences but rare use of colloquial vocabulary items are points which differentiate blurbs from other advertising texts; and English and Arabic blurbs use the same persuasive strategies, like use of complimentary words, meaning manipulation, repetition … etc.
The organization and development of the irrigation system and agrarian reform in Iraq had an impact on the diversity of its methods and uses.
In this research I like to shed light on the mind because of its importance because it is what distinguishes Human from all other animals and that the question and status comes from his role in the formulation of knowledge and science where the machers agreed that the word of mind in its general sense is the source of thought and thought and the instrument of faith and philosophy , Then to the statement of the various stages pass
... Show Moreيتناول البحث الحماية المدنية للمستهلك في المرحلة السابقة على التعاقد الالكتروني
this research talks about the weakness that had happened in the construction of the sentences which effected on the syntactic meaning . it considers an important problems faced the languages .
This research involves the civilized vision of the trends and approaches of philosophical thought in the Islamic Orient, whose objectives were to show Islamic philosophy and the pioneers of thought in it and the most important products that crystallized after its emergence in the Islamic world
المنازعات والحروب الاهلية في العالم الثالث نموذجاً الصومال وافغانستان
Assyrian merchants established in the second millennium BC Assyrian commercial settlements in Anatolia, and these settlements had a great cultural value
تناول البحث أبعاد الذكاءات المتعددة كمتغير مستقل بأبعاده الفرعية الثمانية ( الذكاء الاجتماعي ،الذكاء الطبيعي، الذكاء البصري، الذكاء المنطقي، الذكاء اللغوي، الذكاء الموسيقي، الذكاء الحركي/الحسي، الذكاء الشخصي/ البيئي) واليقظة الاستراتيجية كمتغير تابع بأبعاده الفرعية الثلاثة ( اليقظة التجارية، اليقظة التنافسية ، اليقظة التكنولوجية) وقد تم اختيار عينة من المديرين العاملين في وزارة الصناعة والمعادن، فق
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