Changing the Wine into Vinegar
An advertisement is a form of communication intended to promote the sale of a product or service, influence public opinion, gain political support, or to elicit some other response. It consists of various type, including style, target audience, geographic scope, medium, or purpose. An advertisement should catch a person's attention and quickly create a memorable impression. The main aim of the present paper is to investigate the phonological problems of translating English international TV advertisements into Arabic. It deals with the most common and popular TV advertisements. The importance of such advertisements lies not in its information content rather than in the achievement of the desired impact on the receivers. When translating such
... Show MoreMR Younus, Alustath, 2011
أظهرت معركة غزة (سيف القدس) رؤية الصين وروسيا تجاه الصراع الاسرائيلي الفلسطيني، لكونهما يتمتعان بعلاقات جيدة مع طرفي الصراع، وهذا مكنهما من أن يطرحوا رؤية لمشروعهم للوصول الى حل سلمي يرضي الطرفين، ونابع من مصالحهما الاقتصادية والسياسية في منطقة الشرق الاوسط، فالصين لديها رؤية كاملة من خلال مشروعها (مبادرة الحزام والطريق)، اما روسيا فهي حريصة على المحافظة على وجودها الجيوسياسي واستثماراتها في (خطوط الغاز) عل
... Show Moreأن الأسلوب الوصفي للبحث في طبيعة حق حرية الرأي والتعبير للفرد قد لايقودنا الى فهم طبيعة هذا الحق والمسؤولية المترتبة عليه كما هو الحال في الأسلوب التجريبي التحليلي ، لأننا لسنا بصدد دراسة حالات شاذة للأراء والتعابير والسلوكيات ، ولكننا بصدد دراسة طبيعة المؤثرات البايلوجية والنفسية والذاتية والنفسية الأجتماعية التي توصل الأختلاف في الرأي والتعبير الى مستوى حقاً من حقوق الحرية الطبيعية للفرد ،
... Show MoreThis research study experimentally the effect of air flow rate on humidification process
parameters. Experimental data are obtained from air conditioning study unit T110D. Results obtained
from experimental test, calculations and psychometrics software are discussed. The effect of air flow rate
on steam humidification process parameters as a part of air-conditioning processes can be explained
according to obtained results. Results of the steam humidification processes (1,2) with and without
preheating with 5A and 7.5A shows decreasing in dry bulb temperature, humidity ratio, and heat add to
moist air with increasing air flow rate, but humidification load, and total energy of moist air increase with
increasing air flo
It is no secret to everyone that the Arab individual suffers from poor self-awareness and political awareness, which made the state and the importance of its existence and preserving its institutions not among his interests, which made researchers wonder about the possibility of strengthening it and the extent of its impact on the future of building the contemporary Arab state, so the study attempted Addressing the issue of community awareness and its impact on building the state through a clear intellectual vision that blended what is social and political to define the concept of community awareness and highlight its importance and role as a basic pillar in shaping and building modern Arab countries. In the Arab world and ways to enhanc
... Show MoreIn the hybrid coolingsolar systems , a solar collectoris used to convertsolar energy intoheat sourcein order to super heat therefrigerant leave thecompressor,andthisprocess helpsin the transformation ofrefrigerant state from gaseous statetothe liquid statein upper two-thirdsof thecondenserinstead of the lower two-thirdssuchas in thetraditional air-conditioning systems and this willreduce theenergyneeded torun the process ofcooling.In this research two hybrid air-conditioning system with an evacuated tube solar collector were used, therefrigerant was R22 and the capacity was 2 tons each.The tilt angle of the evacuated tube solar collector was changed and the solar collector fluid was replaced into oil instead of water.A comparison wasi
... Show More