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University Youth Attitudes towards Electronic Advertisements and their Relationship to the Behavior of the Consumer A Field Study of a Sample of Students of the College of Mass-Communication / University of Baghdad as a Model
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This research aims at identifying the communicative habits and content reflections on the communication process, especially the young audience which is one of the main group for whom the announcements are made. Because young people face life with passion and aspiration making them respond to each effect used by the media in the design of the advertising using all the effective techniques, attractive methods for young children like depending on drama, technical tricks, music and logos easily to be remembered and responded to the desires of the young in their entertainment. This research also aims at identifying the impact of the internet as a channel of commercial advertising on the purchasing behavior of young people at the universities and determine the importance of the internet advertisings' elements for them, as well as specifying the causes of their preference to some websites other than others The researcher uses a descriptive survey method by applying it on a simple random sample of students from the College of Media at the Universities of Baghdad. The researcher ends with several conclusions. One of its most important is that the Internet advertisings draws attention to the advertised product but not the required distinctive image. There are 15% of them do not support this, and 25% of respondents completely agree with the motivations of online advertisings towards the purchase. The others are fluctuating between supporters and opponents because these advertisings represent a new situation for the internet users and students of the universities. In addition, online advertisings help students of the universities to develop a criterion for evaluating the advertised products indirectly due to its newness. The research ends with some recommendations. One of the most important recommendations is to focus on taking into account the use of a beautiful melody commensurate with the nature of the product advertised and choose famous and beloved song when using a dance song style and the manufactures interested to announce must take into account the ease of use and download speed when they design webs. Also, webs' designs must fit the needs and tastes of the target audiences a constantly updated the site.

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Publication Date
Thu Dec 13 2018
Journal Name
Arab Science Heritage Journal
علاج أمراض الجهاز التناسلي الانثوي من كتاب كامل الصناعة الطبية الضرورية (المعروف بالملكي) لعلي بن العباس المجوسي (ت 384هـ/994م)
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There Renaissance medical state Arab-Islamic between (184 and 597 e / 800 and 1200 m) and the number of translations of medical texts of languages ​​Greek and Syriac, which helped exports Muslim doctors arena in the Middle Ages, and became Baghdad, Damascus and Cairo advanced centers of Medicine and Pharmacy.The inexperience of Arab doctors in surgery and performed surgeries Mtaddhoajtahed

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Publication Date
Thu Dec 26 2019
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
تأثير القدرة الإدارية في إستدامة الأرباح المحاسبية: بالتطبيق على عينة من شركات القطاع الصناعي المدرجة في سوق العراق للأوراق المالية
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The research aims to measure the impact of managerial ability on income persistence for the industrial sector companies listed in the Iraqi Stock Exchange. The managers of these companies have managerial ability that may have an impact on achieving their objectives, setting their future policies and investing opportunities. Which may be reflected in many areas, including the level of profitability achieved and the possibility of continuity or sustainability? A model was used to measure managerial ability as well as a model to measure the income persistence in order to determine the relationship between them, The researchers found the absence of a statistically significant between managerial ability and the income persistence, which requi

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Publication Date
Fri Jan 01 2016
Journal Name
Journal Of Physical Education
ضعف مستوى الاداء الخططي للاعبي اندية دوري النخبة العراقي للموسم الرياضي 2015/2014 من وجهة نظر المدرب المحلل بكرة القدم
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Publication Date
Tue Sep 01 2009
Journal Name
Journal Of Economics And Administrative Sciences
دور الموازنة المرنة على أساس النشاط في الرقابة على التكاليف (دراسة تطبيقية في الشركة العامة للصناعات الجلدية)
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The research aims to identify the level of increase or decrease the product cost through the activity based flexible budgeting that gives us the chance to follows the cost since the product is planed to be made till it appears in the market and it also helps to fined out any problems that are expected to happen in the future and to put the costs under control, also to know much the surveying affects the perfect use for the complete resources in order to be used in the demanded way, the research is divided in to three sides ,the first is specialized for the theoretical side, the second is for the partical side, while the third side is specialized for the conclusions and recommendations.        &nbsp

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Publication Date
Wed Oct 31 2018
Journal Name
Arab Science Heritage Journal
الاغلاط الأَغلاط اللغوية في كتاب الإنسان الثاني لمحمود عباس العقاد دراسة في ضوء كتب التصحيح اللغوي الحديثة
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بحثنا الموسوم بـ (الأغلاط اللغوية في كتاب الإنسان الثاني لمحمود عباس العقاد دراسة في ضوء كتب التصحيح اللغوي الحديثة)، ليس الغاية منه النيل من شخص كاتب كبير، وعلم من أعلام الأدب العربي، بل اعتماد الموضوعية والرد على القول الشائع: (الخطأ الشائع خير من الصواب الضائع)، إذ إِن كثيرًا ممن يسلكون درب الأغلاط اللغوية يعمدون الى التمسك بها محتجين بأن ما ورد في تعبيراتهم ورد في تعبيرات كتّاب كبار، فضلاً عن أن الباحثة ل

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Publication Date
Wed Feb 22 2023
Journal Name
مجلة علوم الرياضة
دراسة عاملية للأدلة والقوة العضلية والسرعة لعدائي(110) متر حواجز بحث مسحي على عدائي 110 متر حواجز
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Publication Date
Thu Dec 26 2019
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
تقويم تحقق العدالة الضريبية في ظل طرق واساليب تقدير ضريبة الدخل: دراسة تطبيقية في الهيئة العامة للضرائب
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Tax justice is one of the important principles that any tax system seeks to achieve because it is an important and important pillar of the tax because it has negative repercussions on the tax accounting process on the one hand and the low tax revenues on the other hand. Therefore, countries have sought through their tax systems to use methods and methods In the process of estimating taxable incomes to achieve that justice depending on the awareness of their communities. The method adopted differs from one country to another according to the knowledge and understanding of the society of that state for taxation and its role in economic, social and political life. In Iraq, the General Authority for Taxation Methods of estimating taxable inc

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Publication Date
Tue May 28 2024
Journal Name
وزارة التخطيط/الجهاز المركزي للتقييس والسيطرة النوعية
تحضير , تشخيص , دراسة السمية والفعالية ضد خلايا سرطان ‏الرئة لمركبات حلقية غير ‏متجانسة جديدة ومعقداتها الفلزية النانوية
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‏ يهدف البحث إلى تحضير سلسلة جديدة من معقدات العناصر الانتقالية ثنائية التكافؤ (الكوبلت, النيكل, النحاس, الخارصين ‏‏,الكادميوم والزئبق) مع المركبات الحلقية غير المتجانسة (‏L1‎‏) و(‏L2‎‏) والمشتقة من تفاعل 2,1- فينيلين ثنائي امين ‏وسايكلوهكسان -2,1-ثنائي امين مع المركب الوسطي (‏Pr‏) على التوالي. شخصت المعقدات ذات الصيغة العامة :-‏ ‏ ‏‎[M(L1or L2)Cl2]‎‏ بواسطة طيف الرنين النووي المغناطيسي البروتوني والكربوني وقيا

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Publication Date
Mon Oct 15 2018
Journal Name
Arab Science Heritage Journal
رؤساء رؤساء النصارى في كتاب أخبار بطاركة كرسي المشرق (132- 542هـ/ 749- 1147م) دراسة تاريخية (القسم الثاني)
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The research deals with the Presidents of the Christians who called themselves (Ghaltka) in the book titled (orient chirsy patriarchs) that talked about their scientific practical biography adding to) that their completeness on the position of Ghaltka with its decrees and caliphs who were contemporaries to them ,as well as their places, deaths, cemeteries and their accomplishments In accordance with the powers granted to them and also it mentions the situation of The Abbasid caliphate with them and with the sons of their sect .

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Publication Date
Fri Feb 08 2019
Journal Name
Iraqi Journal Of Laser
Urinary Tract Stones Fragmentation using (2100 nm) Holmium: YAG Laser: (In vitro Analysis)
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Urinary stones are one of the most common painful disorders of the urinary system. Four new technologies have transformed the treatment of urinary stones: Electrohydraulic lithotripsy, ultrasonic lithotripsy, extracorporeal shock wave lithotripsy, and laser lithotripsy.The purpose of this study is to determine whether pulsed holmium laser energy is an effective method for fragmenting urinary tract stones in vitro, and to determine whether stone composition affects the efficacy of holmium laser lithotripsy. Human urinary stones of known composition with different sizes, shapes and colors were used for this study. The weight and the size of each stone were measured. The surgical laser system which used in our study is Ho:YAG laser(2100nm)

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