Objectives: This study aims to evaluate the role of social media in promoting awareness of green university initiatives and assess the effectiveness of sustainability reports in engaging students at Baghdad University. In alignment with Sustainable Development Goal 12 (Responsible Consumption and Production),It seeks to provide recommendations for enhancing digital platforms for sustainability communication. Theoretical Framework: The study is grounded in the Green University Model, Social Media Engagement Theory, and the Sustainability Reporting Framework, which emphasize integrating sustainable practices in education, using digital platforms for community engagement, and leveraging sustainability reports for transparency and trust-building. Method: A quantitative research design was employed, involving a structured questionnaire administered to 100 elite students at Baghdad University. The study analyzed social media usage patterns, awareness of sustainability initiatives, and perceptions of sustainability reporting. Results and Discussion: The findings reveal a significant association between social media engagement and increased awareness of green initiatives. Key results indicate that 94% of participants follow the university's official social media outlets, and 70% reported behavior changes due to exposure to sustainability-related content. However, gaps in communication about sustainability-focused student groups were identified. The results align with existing literature while emphasizing the need for improved visibility and strategic communication. Research Implications: This study underscores the critical role of social media and sustainability reporting in fostering environmental awareness and behavior change among students. It provides a localized perspective that can guide other universities in Iraq and similar regions in adopting effective sustainability communication strategies. Originality/Value: By focusing on Baghdad University, this study addresses a research gap in understanding the unique challenges of sustainability communication in developing regions, offering actionable insights for enhancing academic and community engagement in green practices.
Expected to The organizational commitment by employees increases their loyalty towards their organization and thus contribute to enhancing their performance , therefore this study aimed to discover the relationship and the impact between the organizational commitment (emotional commitment, standard commitment, continuous commitment) and the performance of employees in the company researched, additional to know the available organizational commitment levels of employees in the company researched and its impact on the performance of employees, Research was conducted at the General Company for products in the dairy to achieve the goals of research has been developed questionnaire conation (22 ) items to collect data from the study s
... Show MoreThis research aims to explain the effect of the imported inflation (which moves through the raise of global prices to Iraqi economy) over local prices, besides, the recognition the most important channels of imported inflation moving, its causes, effects, ways and policies that reduce the negative effects. To achieve the research aim, the deductive approach was adopted through using descriptive method to describe and determine phenomenon. The most important conclusion is that the research found out that there are two channels to transmission imported inflation in world. The first channel is the direct channel (prices) and the second channel is the indirect (income). The most important recommendation is to create sovereign fund (O
... Show MoreThe use of data envelopment analysis method helps to improve the performance of organizations in order to exploit their resources efficiently in order to improve the service quality. represented study a problem in need of the Iraqi Middle East Investment Bank to assess the performance of bank branches, according to the service quality provided, Thus, the importance of the study is to contribute using a scientific and systematic method by applying the data envelopment analysis method in assessing the service quality provided by the bank branches, The study focused on achieving the goal of determining the efficiency of the services quality provided by the bank branches manner which reflect the extent of utilization of a
... Show MoreAbstract Objective: The objective of this study was to explore in-depth the impact of after-hours academic work at home on the wellbeing of college pharmacy faculty members. Methods: This qualitative study was conducted through face-to-face individual-based interview with faculty members at the College of Pharmacy, University of Baghdad in Iraq. A purposive sampling was used to enroll faculty with different levels in their academic carrier. Interviews were conducted till reaching the point of saturation. The interviews were conducted from Nov 7 through December 6, 2023. All interviews were audio-recorded. Qualitative interview data were analyzed using thematic analysis. Findings: Twenty faculty members participated in the study: 16 have a P
... Show MoreLiterary texts do not usually reflect English as a means of communication. The failure to read literary texts becomes the central concern in the study of language learning and teaching. Literary texts may lead adult readers to an ambiguous understanding due to having multiple interpretations. The current study aims at finding out the effect of the dialogic reading technique within teaching method on Iraqi EFL university learners according to the dimensions of literacy skills: operational, cultural, and critical and according to tasks of story comprehension: knowledge graph construction, fact-retrieval, and prompt formulation. A pretest-posttest design with control group of quasi-experimental study method to fulfill the objectives of this st
... Show MoreA major disadvantage of dose reconstruction by means of thermoluminescence (TL) is the fact that during readout of any TL material exposed to ionizing radiation (i.e., during measuring the glow curve), the radiation-induced signal gets lost. Application of the photo-transferred thermoluminescence phenomenon (PTTL) may offer a solution to this problem. In PTTL, the residual signal that is not destroyed by conventional TL readout (because it comes from deeper electron traps) can be readout through simultaneous stimulation by UV light and heating, allowing to obtain information about the absorbed dose in a second run. The present paper describes the application of PTTL for emergency dose assessment. For
The present study is a qualitative study that aims to investigate the way the Iraqi caricaturist,Dheaa Al-Hajjar uses caricatures to produce a satirical meaning humorously.Producing satire while at the same maintaining humor requires a creative thinking on the part of the caricaturist. Thus, the study examines the production of humorous satire in terms of creativity. The analysis is done from the cognitive linguistic point of view using Arthur Koestler's theory of bisociation as presented in his book The Act of Creation in 1964. The main principle on which the theory is based is that humor is created via linking (or bisociating in Koestler's terms) two habitually incompatible trains of thought in order to come up with a novel me
... Show MoreA laboratory experiment studied the effects of the green tea (Camellia sinensis L.) aqueous extract at concentrations of 10, 20, and 30 ppm on the germination and growth traits of the mung bean (Vigna radiata L.), carried out in 2021 at the Department of Biology, College of Education for Pure Sciences, Ibn Al-Haitham, University of Baghdad, Iraq. The results showed that Camellia sinensis green tea extracts played a vital role by significantly boosting all the examined characteristics compared with the control treatment. The aqueous extract of Green tea at concentrations of 10 and 20 ppm gave the best performance in increasing germination rates, germination speed, plant promoter indicator, and seedling strength compared with the control trea
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