Media has become a common platform for communication as a tool of offense. English language has many insult words which are commonly used in the world of media. This study investigates the socio-pragmatic aspect of insulting in English news. It aims at identifying and analysing insult words and expressions used by news presenters. To specify the problem of the study, language has a harmful power that hurts the addressees and seriously harm their psychological well-being. The insulting words that are an element of all human languages are the source of this abusive power. The study questions sought to find out are if news presenters use insult words, which insult words, and in what social contexts. In this study, the descriptive method is used to describe the language of insult as it is used by some English news media, namely, ITV News and BBC News .The study is conducted by performing a socio-pragmatic analysis based on some contexts of English news. This study gives a BBC model of insulting language that reveals moments of highly emotional reality. The findings reveal that the use of insult words sometimes embodies a sense of personal hatred as in 'gleeful'. Moreover, the insulting words sometimes reflect racial content as in 'nigger'. It is also found that the wrong use of some positive words leads to an offense as in ‘wheelchair bound’. The presented model also conveys its social and pragmatic significance and offers a specific illustration of derogatory language.
This research is one of the public research aimed at identifying the communication habits and the implications of the content on the communication process, especially as the audience of specialized media is often characterized by effectiveness, depth and active in tracking the media message and interaction with its content. It means such audience is a positive, very active, dynamic, and very alert audience driven by his interests and psychological needs to watch specific programs meet his desires.
This satisfaction can only be achieved through the use of specialized media capable of producing programs that will communicate and interact between the ideas you present and this audience.
The phenomenon of specialized satellit
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