تعد أنشطة العلاقات العامة تمثل جانباً مهماً من جوانب عمل المؤسسات بشكل عام في الوقت الحاضر، وتأخذ خصوصية أكثر في المنظمات الحكومية، بسبب الأعباء الضخمة والمسؤوليات العديدة تجاه أفراد المجتمع، وقد اهتمت الدول المتقدمة والنامية على حد سواء بهذا النشاط. إن أنشطة العلاقات العامة تؤدي دوراً هاماً في تسهيل عملية الاتصال وتحقيق الفهم المتبادل وتوطيد العلاقة بين الطرفين – المؤسسة والجمهور – وللعلاقات العامة دور مؤثر وكبير في عالمنا المعاصر الذي أصبح عالم مؤسسات جعل من الضرورة إن تحتاج هذه المؤسسات إلى إدارات علاقات عامة قادرة على ترجمة أنشطتها، وأفكارها، ومشاريعها، وخدماتها إلى نشاط اتصالي موجه نحو الجمهور. لقد أصبحت العلاقات العامة بأنشطتها الاتصالية (الإعلام - الإعلان – الدعاية – التسويق) تمثل نشاطاً اتصالياً مهماً، وحيوياً، وجوهرياً في حياة المؤسسات المختلفة وعاملاً رئيساً من عوامل كفاءتها وفاعليتها، وهي بنشاطاتها تساعد الإدارة العليا للمؤسسات على معرفة ما يدور حولها عن طريق الاتصال الدائم والمستمر بالجماهير المختلفة، ومن ثم تمكين المؤسسات من اتخاذ القرارات الصائبة والصحيحة إزاء هذه الجماهير.. إن المؤسسات الدينية التي يمثل الدين أساس عملها لها دورها الفاعل والخطير في أي مجموعة إنسانية، وان الدين له خدماته الكثيرة وفوائده الجمة التي يؤديها للمجتمع في مختلف العصور والأزمان وجميع البقاع والأقطار، ولو لا وجود الدين وما يؤديه من خدمات لهلكت هذه المجتمعات وتفشت فيها الفوضى وساء الاضطراب وتهدم المجتمع وانهار كيانه. إن أهمية الدين في المجتمع وبالذات المجتمع العراقي ولاسيما بعد التغير السياسي الذي حصل في العراق وتشكيل دواوين الأوقاف الدينية الثلاث (ديوان الوقف السني – ديوان الوقف الشيعي – ديوان أوقاف المسيحيين والديانات الأخرى) والتي تشكل بدورها مؤسسات دينية حكومية ومع ازدياد نشاط هذه المؤسسات المتمثلة بتقديم خدماتها والتي تهدف إلى التوعية الدينية والتثقيف والإرشاد والتوجيه الديني والإقناع الفكري، والتذكير بأهمية الوعي الديني للإنسان والتعايش السلمي بين أبناء المجتمع الواحد (العراقي) وسعي هذه المؤسسات إلى توحيد مضمون الخطاب الديني الذي يعمل على وحدة أبناء المجتمع العراقي، لذلك زادت الجماهير التي تتعامل معها، وكل ذلك أدى إلى ظهور الحاجة إلى إدارات علاقات عامة ناجحة تمارس أنشطتها الاتصالية المختلفة، وتعمل على توطيد العلاقة بين هذه المؤسسات والجماهير المرتبطة بها وجماهير أبناء المجتمع العراقي عامة. وعلى هذا الأساس تتضح أهمية هذا البحث من تناوله موضوع العلاقات العامة في المؤسسات الدينية العراقية، والاطلاع على واقع نشاطات العلاقات العامة في دواوين الأوقاف الدينية في العراق لمعرفة أنشطتها الاتصالية، ومدى ممارستها وما حققته من فائدة للمؤسسة وللجمهور. وانطلاقاً من أهمية العلاقات العامة وأنشطتها ولاسيما الأنشطة الاتصالية في المؤسسات الدينية وما تحمله هذه المؤسسات من رسالة لأداء دورها الفعّال والايجابي في المجتمع العراقي فقد اختار الباحث موضوع بحثه الأنشطة ا لاتصالية للعلاقات العامة في المؤسسات الدينية العراقية دراسة تحليلية في الإصدارات لصحفيةا في دواوين الأوقاف الدينية للمدة من (1 /12 / 2009م - 30 / 6 / 2010م ).
Sustainable development (SD) is an improvement that meets present needs but jeopardizes the ability of new populations to do the same. It is vital to acquaint EFL students with the terminology and idiomatic expressions of this discipline. Nowadays, sustainable development and the environment have been prioritized in every aspect of life. Since culture and the teaching of Foreign language English cannot be separated, the English language becomes the mean of communication in health, economics, education, and politics. Thus, integrating sustainable development goals within language learning and teaching is very important. This descriptive quantitative study aims to investigate the perception of EFL pre-service teachers of sustainable develo
... Show MoreMohammed Hassan Salman is one of the Iraqi national figures who put a clear mark to promote the health institution and to improve the Iraqi people, even it was written about him as "The man who struggled to fight the tuberculosis", He began to struggle against this social courage that has been killing hundreds of Iraqis since his joining of Association for combating tuberculosis in 1999 and his big role in the application of (B-C-G) for the first in Iraq.
Advertising design is one of the arts of communication of various levels and one of the aspects of the fields of design arts, and that the construction of the design environment in the advertising is one of the important entry points in making the recipient feel this environment and feel as if being one of its elements. It is an entrance worthy of study and research and is a problem worth raising according to the following question: - What is the effectiveness achieved in the virtual design environment for digital advertising? The two researchers dealt with the research in three frameworks, the methodological framework which identified (the problem of research, its importance, purpose, limits, and the definition of ter
... Show MoreResearch objective to identify the degree of environmental sustainability values of the student-teacher in the College of Education for Pure Sciences. In this research the methodology of relational descriptive research was adopted, and the research sample consisted of (116) students from the College of Education for Pure Sciences / Ibn Al-Haytham / University of Baghdad From the Department of Chemistry (fourth stage), that is, 54% of the research community were randomly selected. The research tool was prepared, represented by a measure of environmental sustainability values of (20) items, the results of the research showed: The poor degree of environmental sustainability values. The Statistical Portfolio of Social Sciences (SPSS) was adopte
... Show MoreFor poets to pay a great attention to the Islamic figures and their symbolism in Islam come as a prominent phenomenon in our literature . As there is an impact of them on the brilliant history commemorated by littérateurs . As a matter of fact ، the chronicle of Imam Ali Ibin Abi Talib (peace be upon him) falls in the orbit of the focus Ibn Abi Al-Hadid Al-Mu'tazili steers to in his poems . The current research study is to trace the portrayal of Imam Ali (peace be upon them) in the poetry of Ibn Abi Al-Hadid Al-Mu'tazili ، Seventh Alwiite Poems ، as there is no a study tacking such a conjecture before. In the article there are two axes : the introduction comes as first axis portraying Imam Ali Ibn Abi Talib (peace be upon him) in the wa
... Show MoreChildren are the victims most tragic and suffering among the other categories, particularly using the ugliest attacks by their families because of the Family pressures of economic and especially resulting from inadequate family income and other factors leading to domestic violence, for example, family disputes and the disintegration of the family, inequality and segregation between family members and the use of violence as a means to solve problems and this is what is reflected on the child's health due to the processes of socialization inadequate and contradictory and loose had not depend on the principles of punishment and reward and imponderables between soft and intensity of treatment and methods of interaction with the child would b
... Show MoreThe study aimed to investigate the employment of electronic supervision applications in developing the teaching performance of teachers in Oman. Based on the qualitative method and the study population consisted of all the teachers of the first cycle in the Governorate of Muscat. The study sample amounted to 24 female teachers. The interview was used as a tool for data collection. The study reached several results, including: There are difficulties in employing electronic supervision applications, which are weak network, density of curricula, lack of experience in applying technology, and the large number of tasks assigned to the teacher. These difficulties can also be overcome by strengthening the network, training teachers, reducing th
... Show MoreThe current research aims to find out (the effectiveness of teaching TRIZ theory in the expressive performance and the development of creative thinking among preparatory school students)
To achieve this, the researcher adopted on an experimental design is located in women with partial seizure experimental designs field in order to achieve the goals of the research, has sample consisted of two divisions seminars Mentzmtin in junior high school Diyala for Boys, and divided the sample of (60) called on the two groups, the first pilot of ( 30) student, and the other officer and number (30), student, and studied researchers experimental group theory TRIZ, while he studied the officer in the traditional manner, the researcher conducted a pa
Abstract
The research Compared two methods for estimating fourparametersof the compound exponential Weibull - Poisson distribution which are the maximum likelihood method and the Downhill Simplex algorithm. Depending on two data cases, the first one assumed the original data (Non-polluting), while the second one assumeddata contamination. Simulation experimentswere conducted for different sample sizes and initial values of parameters and under different levels of contamination. Downhill Simplex algorithm was found to be the best method for in the estimation of the parameters, the probability function and the reliability function of the compound distribution in cases of natural and contaminateddata.
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Ovako Working Postures Analyzing System (OWAS) is a widely used method for studying awkward working postures in workplaces. This study with OWAS, analyzed working postures for manual material handling of laminations at stacking workstation for water pump assembly line in Electrical Industrial Company (EICO) / Baghdad. A computer program, WinOWAS, was used for the study. In real life workstation was found that more than 26% of the working postures observed were classified as either AC2 (slightly harmful), AC3 (distinctly harmful). Postures that needed to be corrected soon (AC3) and corresponding tasks, were identified. The most stressful tasks observed were grasping, handling, and positioning of the laminations from workers. The construct
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