تعد أنشطة العلاقات العامة تمثل جانباً مهماً من جوانب عمل المؤسسات بشكل عام في الوقت الحاضر، وتأخذ خصوصية أكثر في المنظمات الحكومية، بسبب الأعباء الضخمة والمسؤوليات العديدة تجاه أفراد المجتمع، وقد اهتمت الدول المتقدمة والنامية على حد سواء بهذا النشاط. إن أنشطة العلاقات العامة تؤدي دوراً هاماً في تسهيل عملية الاتصال وتحقيق الفهم المتبادل وتوطيد العلاقة بين الطرفين – المؤسسة والجمهور – وللعلاقات العامة دور مؤثر وكبير في عالمنا المعاصر الذي أصبح عالم مؤسسات جعل من الضرورة إن تحتاج هذه المؤسسات إلى إدارات علاقات عامة قادرة على ترجمة أنشطتها، وأفكارها، ومشاريعها، وخدماتها إلى نشاط اتصالي موجه نحو الجمهور. لقد أصبحت العلاقات العامة بأنشطتها الاتصالية (الإعلام - الإعلان – الدعاية – التسويق) تمثل نشاطاً اتصالياً مهماً، وحيوياً، وجوهرياً في حياة المؤسسات المختلفة وعاملاً رئيساً من عوامل كفاءتها وفاعليتها، وهي بنشاطاتها تساعد الإدارة العليا للمؤسسات على معرفة ما يدور حولها عن طريق الاتصال الدائم والمستمر بالجماهير المختلفة، ومن ثم تمكين المؤسسات من اتخاذ القرارات الصائبة والصحيحة إزاء هذه الجماهير.. إن المؤسسات الدينية التي يمثل الدين أساس عملها لها دورها الفاعل والخطير في أي مجموعة إنسانية، وان الدين له خدماته الكثيرة وفوائده الجمة التي يؤديها للمجتمع في مختلف العصور والأزمان وجميع البقاع والأقطار، ولو لا وجود الدين وما يؤديه من خدمات لهلكت هذه المجتمعات وتفشت فيها الفوضى وساء الاضطراب وتهدم المجتمع وانهار كيانه. إن أهمية الدين في المجتمع وبالذات المجتمع العراقي ولاسيما بعد التغير السياسي الذي حصل في العراق وتشكيل دواوين الأوقاف الدينية الثلاث (ديوان الوقف السني – ديوان الوقف الشيعي – ديوان أوقاف المسيحيين والديانات الأخرى) والتي تشكل بدورها مؤسسات دينية حكومية ومع ازدياد نشاط هذه المؤسسات المتمثلة بتقديم خدماتها والتي تهدف إلى التوعية الدينية والتثقيف والإرشاد والتوجيه الديني والإقناع الفكري، والتذكير بأهمية الوعي الديني للإنسان والتعايش السلمي بين أبناء المجتمع الواحد (العراقي) وسعي هذه المؤسسات إلى توحيد مضمون الخطاب الديني الذي يعمل على وحدة أبناء المجتمع العراقي، لذلك زادت الجماهير التي تتعامل معها، وكل ذلك أدى إلى ظهور الحاجة إلى إدارات علاقات عامة ناجحة تمارس أنشطتها الاتصالية المختلفة، وتعمل على توطيد العلاقة بين هذه المؤسسات والجماهير المرتبطة بها وجماهير أبناء المجتمع العراقي عامة. وعلى هذا الأساس تتضح أهمية هذا البحث من تناوله موضوع العلاقات العامة في المؤسسات الدينية العراقية، والاطلاع على واقع نشاطات العلاقات العامة في دواوين الأوقاف الدينية في العراق لمعرفة أنشطتها الاتصالية، ومدى ممارستها وما حققته من فائدة للمؤسسة وللجمهور. وانطلاقاً من أهمية العلاقات العامة وأنشطتها ولاسيما الأنشطة الاتصالية في المؤسسات الدينية وما تحمله هذه المؤسسات من رسالة لأداء دورها الفعّال والايجابي في المجتمع العراقي فقد اختار الباحث موضوع بحثه الأنشطة ا لاتصالية للعلاقات العامة في المؤسسات الدينية العراقية دراسة تحليلية في الإصدارات لصحفيةا في دواوين الأوقاف الدينية للمدة من (1 /12 / 2009م - 30 / 6 / 2010م ).
The current research aims to show the impact of the international auditing standard IAS 540 in reducing income smoothing practices in Iraq. To achieve the objectives of the research, the researcher adopted a questionnaire for a sample of auditors in Iraq. Where 60 forms were distributed and after the questionnaire was retrieved and statistical analysis was done using the SPSS program, The research reached a number of results, the most important of which are: the existence of a statistically significant effect of the application of the international auditing standard IAS 540 in reducing income smoothing practices, The research recommended the necess
... Show MoreThe Berber tribes in the Islamic Maghreb and Andalusia had a distinct role in the future of states and entities .The Islamic Maghreb in terms of its stability,downfall,political relations and conflicts among them.Among these tribes was the Banu Yafran tribe, which is the subject of the study.
The Berber tribes in the Islamic Maghreb and Andalusia had a distinct role in the future of states and entities .The Islamic Maghreb in terms of its stability,downfall,political relations and conflicts among them.Among these tribes was the Banu Yafran tribe, which is the subject of the study.
In this work, the adsorption of crystal violet dye from aqueous solution on charcoal and rice husk has been investigated, where the impact of variable factors (contact time; the dosage of adsorbent, pH, temperature, and ionic strength) have been studied. It has been found that charcoal and rice husk have an appropriate adsorption limit with regards to the expulsion of crystal violet dye from fluid arrangements. The harmony adsorption is for all intents and purposes accomplished in 45 min for charcoal and 60 min for rice husk. The amount of crystal violet dye adsorbed (0.4 g of charcoal and 0.5 g of rice husk) increased with an increasing pH and the value of 11 is the best
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The world witness quality jumps under radical change in the management and work styles, through adopting organizational learning as a process of continuous improvements in response to environmental stimulus, in the knowledge age and turbulent competitive environment the organizational success concept is shift from the view narrow for financial performance and marketshare to long term view which focus on building strategic capabilities that provide a sustainable competitive advantage.
Considering the strategic role assumed for the companies of the Ministry of Construction and Housing to play it, these companies have been chosen to be the field in which questions of th
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Crime is one of the most severe challenges facing States, and strives to find preventive measures, reduce its seriousness, and prevent them; due to developments, crimes have increased, and emerging new patterns of crimes, there is an urgent need to prevent crimes and reduce their effects. Modernizing its punitive system and diverting it to correctional rehabilitative justice to redress the prejudice caused by the crime and rehabilitate the convicted person by using alternative measures to short-term imprisonment. This research emphasizes alternative sanctions' value to minimizing short-term imprisonment penalties and their impact on societal security through several goals like, the negative consequences, justifications, and alternatives
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Most of the literature on the management and application terkzat waved the last period on large organizations was the negligence of knowledge management in small organizations where research aims to find out knowleddge management, small projects In oxygen Ahli plant in Iraq, and the fact the role of knowledge management in small projects from the standpoint of employees in order to achieve this used production method results. The results showed that knowledge management has a role in the high level of productivity during the years 2010-2013. The results showed that knowledge management has a role in the high level of productivity during the years 2
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Administrative procedures in various organizations produce numerous crucial records and data. These
records and data are also used in other processes like customer relationship management and accounting
operations.It is incredibly challenging to use and extract valuable and meaningful information from these data
and records because they are frequently enormous and continuously growing in size and complexity.Data
mining is the act of sorting through large data sets to find patterns and relationships that might aid in the data
analysis process of resolving business issues. Using data mining techniques, enterprises can forecast future
trends and make better business decisions.The Apriori algorithm has bee
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Disabled people are among the most important groups that need attention, care, and financial and moral care. They cannot fulfill the requirement of life normally without care from a person to meet their special needs. The disability is either mental or physical. The Iraqi government has paid attention to this category by adopting a law for this category, represented by Law No. (38) for the year (2013), which keeps their rights and duties in Iraqi society by establishing institution of persons with disabilities and special needs of the Ministry of Labor and Social Affairs to create a modern society politically, socially, culturally or economically. In view of the importance of this group in society, the media reinforces the communit
... Show MoreThe development of the television industry has led to the emergence of a new type of entertainment program in which producers have abandoned stereotypes in traditional programs, known as (Reality TV show). This type of program has spread rapidly in America, (where there are more than 40 series of these programs), as well as Europe and more than twenty countries around the world, including the Arab countries, where the number of these programs today to about 1000 programs and the number is increasing , Especially with the readiness of the production networks to produce more of these programs for the huge profits they derive from them (because of the high viewing rates and the large number of ads broadcast through them) in return for low prod
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