The article considers the language of the mass media as a synthesis of the language means of all other styles of language. It is alleged that the newspaper and journalistic language actively uses foreign words and elements of words, replenishing the vocabulary of the language. It is noted that the lexical-semantic system of language is sensitive to socio-economic, political, cultural and scientific-technical changes. Attention is focused on the fact that one of the reasons that affect the change in the lexical composition of the language are the mass media. Thus, the language of the media is characterized by the use of a variety of neutral vocabulary, which, in conjunction with other words in atypical combinations for it, can acquire additional connotations, stylistic and functional colors.
Any natural language is a multilevel system in which all elements are interrelated and mutually conditioned. The stability of this system ensures intergenerational communication among people speaking the language. However, the language, like a living organism, is in constant development, one of the consequences of which is the replenishment of the vocabulary of the language with new words - borrowed from other languages or formed according to the derivational models existing in a given language. In this paper, a contrastive analysis of the Arabic and Russian languages is made. Since affixal, in particular prefixal word formation, is characteristic of both languages under consideration, we had enough grounds for a comparative study. Contrast
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The article critically analyzes traditional translation models. The most influential models of translation in the second half of the 20th century have been mentioned, among which the theory of formal and dynamic equivalence, the theory of regular correspondences, informative, situational-denotative, functional-pragmatic theory of communication levels have been considered. The selected models have been analyzed from the point of view of the universality of their use for different types and types of translation, as well as the ability to comprehend the deep links established between the original and the translation.
Аннотация
