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التسويق البيئي ودور المسؤولية الاجتماعية لمنظمات الاعمال تجاه المستهلك العراقي: دراسة استطلاعية
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لم يعد تقييم شركات الاعمال يعتمد على ربحيتها فحسب، ولم تعد تلك الشركات تعتمد في بناء سمعتها على مراكزها المالية فقط، فقد ظهرت مفاهيم حديثة تساعد على خلق بيئة عمل قادرة على التعامل مع التطورات المتسارعة في الجوانب الاقتصادية والتكنولوجية والإدارية عبر أنحاء العالم. وكان من أبرز هذه المفاهيم مفهوم "المسؤولية الاجتماعية للشركات" والتسويق الاخضر او المواطنة التسويقية او التسويق البيئي . وقد أصبح دور مؤسسات القطاع الخاص محورياً في عملية التنمية، وهو ما أثبتته النجاحات التي تحققها الاقتصادات المتقدمة في هذا المجال، وقد أدركت مؤسسات القطاع الخاص أنها غير معزولة عن المجتمع، وتنبهت إلى ضرورة توسيع نشاطاتها لتشمل ما هو أكثر من النشاطات الإنتاجية، مثل هموم المجتمع والبيئة، وإلى ضرورة الأخذ بعين الاعتبار الأضلاع الثلاثة التي عرّفها مجلس الأعمال العالمي للتنمية المستدامة وهي النمو الاقتصادي والتقدم الاجتماعي وحماية البيئة.

        وعلى ضوء هذه المخاوف فقد برزت جمعيات وهيئات مختلفة حول العالم تنادي بالمحافظة على البيئة لجعلها مكانا آمنا للعيش لنا وللاجيال القادمة، وتزايدت الضغوط على الحكومات والهيئات الرسمية لسن التشريعات واتخاذ الاجراءات المناسبة لتنظيم العلاقة بين الانسان والبيئة بما يكفل المحافظة عليها وعلى مواردها الطبيعية، وبالتالي جعلها مكاناً امناً للعيش، وقد صدرت العديد من القوانين والتشريعات في العالم بهذا الصدد، واستجابة لهذه التشريعات والندءات من الهيئات الرسمية والغير رسمية، فقد بدأت العديد من منظمات الاعمال باعادة النظر بمسؤولياتها الاجتماعية والاخلاقية تجاه المجتمع، وذلك باعطاء البعد البيئي اهمية بارزة في استراتيجاتها الانتاجية والتسويقية، وفي النصف الاخير من عقد الثمانينيات من القرن الماضي بدأ الاهتمام بنمط جديد في التسويق الملتزم، عرف بالتسويق الاخضر، يتمحور حول الالتزام القوي بالمسؤولية البيئية في ممارسة كافة الانشطة التسويقية.

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Publication Date
Thu Jan 31 2019
Journal Name
Journal Of The College Of Education For Women
The role of social worker and service and social school
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Concert place high school in the community Keep pace with societal change and what is going through Iraqi society from the wars and occupation and the sectarian and ethnic conflict and authoritarian policies and Dictator ship .
This is the circumstance of the most important historical stages that require .
Precision sons is Keep up with the progress and development and the advancement of the educational march .
The school is a social institution that organizes the members of society all walks of life and their habitats working on crafting members of the extraordinary alve of progress At the multiplicity of functions and tasks school pequires members qualified scientific and practical Becomes complementary members seek progress a

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Publication Date
Sun Jan 02 2011
Journal Name
Journal Of Educational And Psychological Researches
Social attraction among Baghdad University Teaching Staff
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During the last two decades at least, increased interest in Social attraction  variable by scientists  in psychology and sociology, to multi-dimensional and its association with psychological  and emotional variables , and what are of importance in the process of human communication , leadership, and social relations.

Social psychologists interested   in social attraction also  so its relation with  social influence , political and occupational  .
"Social attraction defined as "individual ability  functioned his skills in at

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Publication Date
Tue Apr 30 2019
Journal Name
Journal Of Planner And Development
The environmental impacts of reviving Hor Alsnav By the water of the river of out fall drain in the province of Dhi Qar
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The aim of this study is to explain methods to be followed for the recovery Alsnav Hor, who represents the northwest portion of the Hammar Marsh in the province of Dhi Qar, after the drought in which that happened in 2008. The study included description of the region before the drought, the description of its natural and human environments, the economic events and activities, then the study included drought throughout the region, the environmental impacts caused by drought, its impact on social reality, economic and healthy for its environment, and then reached to the problems of social and economic in the region, depending on the Field studies and documented in the specialized government departments, information analysis for the

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Publication Date
Mon Aug 28 2023
Journal Name
Journal Of Planner And Development
The role of environmental taxation and environmental incentives to reduce environmental pollution manifestations in the urban environment
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        The aim of studying the role of environmental taxation is to reduce or mitigate the problem of environmental pollution and obtain a clean environment. And the importance of research lies in the fact that environmental taxation is one of the basic tools to achieve environmental balance. As it is considered one of the sustainable economic tools that focuses on the concept of environmental taxes and fees. Therefore, the incentives stimulated institutions to invest in clean energy and use environmentally friendly machines. Through it, the rules of the competition are updated in favor of organizations that respect the environment so that they can obtain a green competitive advantage. And that the mai

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Publication Date
Mon Jun 05 2023
Journal Name
Journal Of Economics And Administrative Sciences
The Effect of Knowledge Upgrading on Business Continuity:A Field Research in Private Colleges and Universities in Baghdad
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The research aims to study the effect of knowledge upgrade on business continuity in private colleges and universities in Baghdad. The research problem is summarized in the main question (were the academic leaders able to employ knowledge upgrading to enhance business continuity). The most important of this sector were the universities and the private college in the city of Baghdad as a field for this research, the researchers conducted a field visit to (10) universities or private colleges, the research sample consisted of (177) individuals from the deans of colleges and their assistants, as well as heads of scientific and administrative departments. The data was analyzed and the hypotheses were tested using the appropriate statistical

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Publication Date
Sat Feb 01 2020
Journal Name
Journal Of Economics And Administrative Sciences
Measurement Integration of business model disclosure with qualitative characteristics of accounting information (Relevant and Raithful Representation)
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The research aims at integrating the disclosure of the business models with the qualitative characteristics of accounting information. To achieve this, the elements of the business model should be identified and disclosed, and then study the possibility of integrating the disclosure of the business model with the qualitative characteristics of accounting information.

To achieve this objective, the research was based on the indicators of disclosure of the business model of the International Accounting Standards Board to measure the disclosure of the business model.

The research reached a number of conclusions, the most important of which were as follows:

Fi

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Publication Date
Mon Nov 26 2018
Journal Name
Arab Science Heritage Journal
سياسة سياسة الأمير فخر الدين المعني الثاني تجاه الدول الأوربية
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Fakhruddin`s policy toward Loveign policy aims to develop & cane his relationships with the countries of Europe diplomatic, military and economic relations with this or that country; So his policy contains holding conventions and treaties with the countries of Europe This is an important step to build a modern civil state independent from the Ottoman Empire

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Publication Date
Thu Dec 31 2020
Journal Name
Political Sciences Journal
Saudi foreign policy towards the countries of the Horn of Africa Case studies of Somalia and Ethiopia
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Since the beginning of the second decade of the twenty-first century, Saudi Arabia tried to pursue an open foreign policy towards many countries in the Horn of Africa, especially with Ethiopia and Somalia, due to the geostrategic qualities that these two countries possess.Despite the development of Saudi foreign policy towards Ethiopia and Somalia, it was soon affected by the tension after the events that the Gulf states went through, that is, the Qatari crisis with Saudi Arabia,especially after most of the countries of the Horn of Africa adhered to a policy of neutrality towards the Gulf-Gulf crisis.

Thus it is expected that despite the geographical proximity and the historical, economic and political relations between Saudi Ara

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Crossref
Publication Date
Wed Feb 20 2019
Journal Name
Political Sciences Journal
US policy toward the political movement in the Arab countries Egypt a model
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The whole world and the Arab world, especially an important part of this international system, is undergoing a radical transformation at all levels. This mosaic of political, economic, social and military relations and alliances, whether based on the special interests of the major Powers or on the basis of mutual interests, The major transformations to social, economic, political and military conflict and these transformations still bear more surprises, at all levels, nothing remains constant, all changed, relations changed and alliances changed and loyalties fell and the principles of the M changed and the spectacular imperial economies collapsed and the will of the masses was no longer fixed.

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Crossref
Publication Date
Tue May 16 2023
Journal Name
Political Sciences Journal
The New Russian Orientation towards the Eastern European Region after 2021
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The arrival of Russian President Vladimir Putin to power in the Russian Federation is an important factor in delineating a new approach to Russian policy towards regions that have great strategic importance affecting its national security. Therefore, NATO's progress eastward towards these regions prompts Russia to delineate a new strategy to confront this progress as well as preserving its control in the near neighboring regions represented by the countries of Eastern Europe, especially after the changes that occurred in those regions following the color revolutions that swept the region, such as the first application of this Russian policy in 2014, through the annexation of Crimea, and the latest military operations in Ukraine i

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