Current search targeted to:
1 - Measurement of double-thinking among university students.
2 - Identify the significant differences in the degrees of double-thinking members of the sample according to the variables of sex (male - female), specialty (I know - a human).
To achieve the objectives of the research chose researcher samples from the community of the first search for statistical analysis, has reached 400 students, and the second sample of the application of the final, has reached (480) students were selected randomly with simple check of equal value, and the researcher building a search tool double think, After the completion of the scale-building measures thinking double (34) paragraph, the researcher apply the measure to final application of sample size (480) students.
After statistical treatments of using the bag SPSS statistical research found the following results: -
1 - that college students have a double-thinking.
2 - that there is a difference in the level of double think depending on the sex variable in favor of females.
3 - There is no difference in the level of thinking dual variable depending on the specialty.
Accordingly, the researcher presented a set of recommendations and proposals, including:
1 - urged the Ministry of Higher Education and Scientific Research Department of the supervision and evaluation of activating the role of psychological counseling centers in all universities under the supervision of specialized cadres.
2 - urged academic institutions holding seminars and lectures through a strategy of preventive counseling, for the development of some unwanted behaviors, including double think.
3 - urged academic institutions attention to the activities and programs of social, cultural and sports in order to deepen the spirit of cooperation, tolerance and brotherhood among university students.
Communication is one of the main elements of culture, it is the source of its formation and a factor of its development and spread. Communication is a 'dynamic' cultural process and is an integral part of the political, social, economic and cultural aspects of people. Therefore, mass communication means help in the course and movement of individuals and cultural communities. The relationship between media and culture according to this perspective is one of many key factors and influential forces that make it coherent and sometimes intertwined. It is a problematic relationship that leads to research and study in order to lay the right foundations in the orientation towards the audience.
Mass communication has many basic functions.
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