Preferred Language
Articles
/
jmracpc-105
EXPOSURE TO TELEVISION PROMOTION OF PHARMACEUTICAL PRODUCTS AND TRENDS TOWARDS THEM / FIELD RESEARCH FOR A SAMPLE OF THE AUDIENCE IN THE CITY OF BAGHDAD: EXPOSURE TO TELEVISION PROMOTION OF PHARMACEUTICAL PRODUCTS AND TRENDS TOWARDS THEM / FIELD RESEARCH FOR A SAMPLE OF THE AUDIENCE IN THE CITY OF BAGHDAD
...Show More Authors

A field study was conducted on a sample of the public in Baghdad to study the audience's exposure to the television promotion of pharmaceutical products and their trends in order to determine the rate of exposure of the public to the television promotion of pharmaceutical products according to the theory of uses and rumors and to determine the public's attitudes towards television promotion of pharmaceutical products. A survey of (25) a questions was distributed to a sample of the audience of 150 people. The statistical program SPSS was used to unload the data and for the calculation of frequencies and percentages and correlation coefficients. The research reached several results, Most importantly, the television promotion is well received by the public, due to the fact that the means of television promotion is the most attractive means for its publicity and advertisements for medicines. Also, the sample trends formed towards the television promotion of pharmaceutical products were of high responses indicating the good impact of programs to promote medicines to the public in various sectors. From results, it was proven the first assumption that there was a significant correlation between the demographic variables (gender and age) except for the educational level, which gave a non-D indicator to the level of exposure to the TV promotion of the pharmaceutical products and the existence of statistically significant differences in the effect of the TV promotion of pharmaceutical products.

View Publication Preview PDF
Quick Preview PDF
Publication Date
Wed Feb 01 2006
Journal Name
Political Sciences Journal
اشكالية الطائفية السياسية في العراق بين الاستمرارية والانكفائية
...Show More Authors

اشكالية الطائفية السياسية في العراق بين الاستمرارية والانكفائية

View Publication Preview PDF
Crossref
Publication Date
Sun Dec 02 2007
Journal Name
Political Sciences Journal
الرأي العام والمشاركة السياسية ودورهما في تعزيز الديمقراطية
...Show More Authors

الرأي العام والمشاركة السياسية ودورهما في تعزيز الديمقراطية 

View Publication Preview PDF
Crossref
Publication Date
Tue Oct 23 2018
Journal Name
Journal Of Planner And Development
اساسيات (التنظيم المكاني –الاجتماعي ) في تخطيط المجمعات السكنية
...Show More Authors

View Publication Preview PDF
Publication Date
Sun Dec 23 2018
Journal Name
Arab Science Heritage Journal
دور دور الخلافة العباسية في تقوية النشاط التجاري
...Show More Authors

The role of the Abbasid Caliphate in strengthening the business with the Indian subcontinent and development. Came upon Baghdad and the shift of succession to Iraq in the forefront of efforts made by the Abbasids to revive the trade with Eastern countries, given that the commercial was targeted among other factors,'s location in Iraq amid the ancient world among the countries of Turk

View Publication Preview PDF
Publication Date
Sun Jun 18 2023
Journal Name
Arab Science Heritage Journal
الإمام الرُّعيني (ت 476هـ) وأثره في كتب القراءات
...Show More Authors

It is known that the distinguished scholar and writers in any kind of science leave an important impact on those who come after them, so they are an indispensable source in that science that draws from them who is later in time than them, and this is what we have seen in this research; The scholar Muhammad bin Shuraih al-Ra’ini (d.476 AH) and his book          (Al-Kafi in the Seven Readings) were admired by everyone who wrote about the readings after him. The great scholars of the readings, such as Ibn al-Bathish (d. 540 AH), Ibn al-Jazari (d. 833 AH), and Ibn al-Banna’ did not dispense with him. (d.1117 AH) in terms of reading, isnad, and the way of narration, their books were full of men

... Show More
View Publication Preview PDF
Publication Date
Wed Sep 01 2010
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
معوقات تطبيق معايير الجودة في الجامعات الأردنية الخاصة
...Show More Authors

This study took place during the first semester 2006-2007 at the same time the Jordanian universities were getting ready to receive the American team sent by QAA to check out the defects in the educational system of these universities, the researchers concentrated on the practical study more the than the theoretical study, the theoretical study covered the understanding of quality & quality in education  as well as the authorities responsible for the regulations & quality standards such as QAA ,JMOHE, Al-Hussein Fund For Excellence. The main problem which faced the Jordanian private universities was the conflict in objectives between profitability & qualitative output which was because of lack of long tem strategic plann

... Show More
View Publication
Publication Date
Wed Jan 02 2008
Journal Name
Political Sciences Journal
اثر المحددات الخارجية والداخلية في بناء االدولة لعراقية
...Show More Authors

اثر المحددات الخارجية والداخلية في بناء الدولة العراقية

View Publication Preview PDF
Crossref
Publication Date
Thu Jun 01 2006
Journal Name
Journal Of The College Of Languages (jcl)
PABLO NERUDA "Premio Nobel" Y SUS ETAPAS LITERARIAS 1904_1973
...Show More Authors

Si Alfonso x el sabio y la Escuela de Traductores de Toledo habia hecho del castellana una lengua apta para la expresión cientifica, fue Pablo Neruda quien aplicó su sentido artistico para crear una poesia amorosa de caracter lileraria. Por lo tanto, pocos poetas han llegado ton populares come. Pablo Neruda, en el mismg tiempo: se comsidera esccitor de una abundante producción literaria ne sólo en su ciudad natal de (Chile), Sino ha sida uno de los padres de la poesia hispanoamericana contemporónea. Ademas la influencia que ejerció en el grupo de poetas de la Generación del 27, con los que empezó a relacionarse durante su estancia en Madrid, fue decisiva también para la poesia espańola. Esa era la razon principal que me hizo pe

... Show More
View Publication Preview PDF
Publication Date
Mon Feb 04 2019
Journal Name
Journal Of The College Of Education For Women
الاسناد الاجتماعي لدى اعضاء ھیئة التدریس في الجامعة
...Show More Authors

The social support is considered one of the most important constituents of
society and the one which can ensure its unity.
The resources of social support are different accordind to the variety and
the multiplication of the net – work of the social relationships that are
established among the individuals. The importance of this variable is evident
in the emolional adaptation and the mental health as well as its role in mitigating of the illness threating and in accelerating the recovery. social support can enhance the individuals ability to tolerate and face the emotional
and physical problems in the time of cris and stressful life conditions.
The most important results are shown as follows :
1- It was

... Show More
View Publication Preview PDF
Publication Date
Mon Jul 22 2019
Journal Name
Arab Science Heritage Journal
سة الشخصيات في رواية القضية تنتصر"لبنت الهدى
...Show More Authors

قسّم الباحث الشخصيات في هذ ا البحث إلى أقسام: اإيجابية والسلبية
والسطحية...ثم تطرقا إل خصوصياتها النفسيّة وبينا مقصود الكاتبة، وتطرّقا إلی الغزو
الثقافي الغربي ،

View Publication Preview PDF