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EXPOSURE TO TELEVISION PROMOTION OF PHARMACEUTICAL PRODUCTS AND TRENDS TOWARDS THEM / FIELD RESEARCH FOR A SAMPLE OF THE AUDIENCE IN THE CITY OF BAGHDAD: EXPOSURE TO TELEVISION PROMOTION OF PHARMACEUTICAL PRODUCTS AND TRENDS TOWARDS THEM / FIELD RESEARCH FOR A SAMPLE OF THE AUDIENCE IN THE CITY OF BAGHDAD
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A field study was conducted on a sample of the public in Baghdad to study the audience's exposure to the television promotion of pharmaceutical products and their trends in order to determine the rate of exposure of the public to the television promotion of pharmaceutical products according to the theory of uses and rumors and to determine the public's attitudes towards television promotion of pharmaceutical products. A survey of (25) a questions was distributed to a sample of the audience of 150 people. The statistical program SPSS was used to unload the data and for the calculation of frequencies and percentages and correlation coefficients. The research reached several results, Most importantly, the television promotion is well received by the public, due to the fact that the means of television promotion is the most attractive means for its publicity and advertisements for medicines. Also, the sample trends formed towards the television promotion of pharmaceutical products were of high responses indicating the good impact of programs to promote medicines to the public in various sectors. From results, it was proven the first assumption that there was a significant correlation between the demographic variables (gender and age) except for the educational level, which gave a non-D indicator to the level of exposure to the TV promotion of the pharmaceutical products and the existence of statistically significant differences in the effect of the TV promotion of pharmaceutical products.

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Publication Date
Sun Jan 01 2012
Journal Name
Journal Of The College Of Languages (jcl)
Les Symboles Philosophiques Dans La Maison Du Berger Et Le Mont Des Oliviers
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         Dans le romantisme et ses textes, il est important de mentionner qu'il n'existe  qu'un seul thème romantique qui est l'amour, mais assez pour avoir fait du XIXème siècle, une révolution du texte romantique. L'amour  consiste à la réduction de l'univers, à un seul être, puis la dilatation de ce seul être, voilà l'amour. cet amour passionnel n'est qu'un arrangement froid et réfléchi excluant d'emblée l'exaltation des sentiments. Néanmoins, cet amour passionnel peut être brutal. quant à la mort, dans le drame romantique, l'amour et la mort sont liés. Beaucoup d'histoires d'amour finissent le plus souvent par

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Publication Date
Mon Nov 12 2018
Journal Name
Arab Science Heritage Journal
النزعة النزعة العلمية في الفكر الفلسفي الإسلامي
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This research is an attempt to prove the scientific tendency in the Islamic philosophical heritage through a review of the most important ideas of intellectual and philosophical theories brought by the philosophers of this

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Publication Date
Sun Jan 04 2004
Journal Name
Al-academy
استخدام خامات محلية في صناعة البوادق الحرارية
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استخدام خامات محلية في صناعة البوادق الحرارية

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Publication Date
Sat Sep 02 2017
Journal Name
المجلة السياسية والدولية
النزعة الانسانية في الفكر السياسي الغربي المعاصر
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تبلور مفهوم مركزية الانسان بالنسبة للإنسان والاعلاء من شأنه و عده قيمه أعلى من الوجود ، هذا الادراك الوجودي هو ما يسمى بالنزعة الانسانية، وتعد النزعة الانسانية هنا احد أهم التيارات التي ظهرت في الفكر السياسي الغربي الحديث، إذ تعد هذه النزعة من أهم الحركات الفكرية والتربوية التي توجت عصر النهضة الاوربي وفجرت ينابيعه الفكرية والاوربية، وعلى الرغم من إن النزعة الانسانية شكلت في عصرها ثورة فكرية شاملة على المن

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Publication Date
Wed Jun 01 2011
Journal Name
Political Sciences Journal
ماهية الازمة الدولية : دراسة في الاطار النظري
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ماهية الازمة الدولية : دراسة في الاطار النظري

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Publication Date
Thu Jun 03 2021
Journal Name
Al-academy
المستويات الدالة للمؤشرة في الفلم التسجيلي العراقي
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المستويات الدالة للمؤشرة في الفلم التسجيلي العراقي

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Publication Date
Wed Mar 30 2022
Journal Name
Arab Science Heritage Journal
سيمياء المسكوت عنه في القصص العربي القديم
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The semiotic approach to the unspoken seeks to analyze the text in an esoteric way, that is, to clarify what is hidden from it by reading between

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Publication Date
Sun Jun 18 2023
Journal Name
Arab Science Heritage Journal
علمــــاء العــرب والتـــأليف في فقه اللغة العربية
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Philology is a science concerned with issues raised about language. It is a research into the mental aspects of its origin in its various sciences. The term (philology) appeared in the writings of Arab scholars in the fourth century AH. One of the most prominent topics of philology is research on the origin and development of language; Because it is one of the topics that preoccupied thinkers and many scholars, philosophers, and theologians, as well as linguists, have tackled research in it.                

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Publication Date
Tue Dec 28 2021
Journal Name
Arab Science Heritage Journal
أهل الذمة وأثرهم العلمي في العصر العباسي
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    The dhimmis scholars of the Jews, Christians, Sabians and Magi excelled in various pure scientific and human sciences because they are the owners of civilizational inheritances

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Publication Date
Thu Dec 27 2018
Journal Name
Arab Science Heritage Journal
السياحة السياحة البحرية في التراث الادبي الجغرافي
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ادى انتشار الاسلام وانتعاش الاوضاع الى تطور السياحة البحرية 

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