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jeasiq-1158
(The Segmentation of Industrial Market and its Effect in Targeting Market : An descriptive analytical study for a sample of industrial companies in Iraq)
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 This study deals with segmenting the industrial market as an independent variable and targeting the industrial market as a dependent variable. Since the industrial sector represents one of the most important fundamental pillars to build the economies of countries and their development , the Iraqi industrial sector was chosen as a population for the study . Based on measuring the study variables , identifying them and testing the correlation and effect on each other , the study reached a group of findings:

1- Increasing the level of availability of study variables inside the companies “The study sample”.

2- There is a correlation between the independent variables “ segmenting the industrial market and targeting the industrial market “ .

3-There is an effect of segmenting the industrial market on targeting the industrial market .

4-There is on difference in the opinions and attitudes of “the study sample” among the companies concerning with segmenting the industrial market and its sub-dimensions , but there is difference in the opinions and attitudes of “the study sample” concerning with targeting the industrial market and its sub-dimensions.  Based on these findings , recommendations were given , in addition to suggestion to conduct studies in future that strengthen the aspects of these subjects.

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Publication Date
Sat Jan 01 2022
Journal Name
Journal Of Applied Engineering Science
Rutting prediction of hot mix asphalt mixtures reinforced by ceramic fibers
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One of the most severe problems with flexible asphalt pavements is permanent deformation in the form of rutting. Accordingly, the practice of adding fiber elements to asphalt mix to improve performance under dynamic loading has grown significantly in order to prevent rutting distress and ensure a safe and long-lasting road surface. This paper explores the effects of a combination of ceramic fiber (CF), a low-cost, easily available mineral fiber, and thermal insulator fiber reinforced to enhance the Marshall properties and increase the rutting resistance of asphalt mixes at high temperatures. Asphalt mixtures with 0%, 0.75%, 1.5%, and 2.25% CF content were prepared, and Marshall stability and wheel tracking tests were employed to stu

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Publication Date
Thu Jun 01 2023
Journal Name
Journal Of Engineering
Performance of STBC Based MIMO-OFDM Using Pilot-aided Channel Estimation
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Many studies have been published to address the growing issues in wireless communication systems. Space-Time Block Coding (STBC) is an effective and practical MIMO-OFDM application that can address such issues. It is a powerful tool for increasing wireless performance by coding data symbols and transmitting diversity using several antennas. The most significant challenge is to recover the transmitted signal through a time-varying multipath fading channel and obtain a precise channel estimation to recover the transmitted information symbols. This work considers different pilot patterns for channel estimation and equalization in MIMO-OFDM systems. The pilot patterns fall under two general types: comb and block types, with

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Publication Date
Wed Mar 01 2023
Journal Name
Al-khwarizmi Engineering Journal
Mechanical PropertiesInvestigation of Unidirectional Woven Carbon Fiber Reinforced Epoxy Matrix Composite
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In this study, the mechanical properties of an epoxy and unidirectional woven carbon with fiberglass composite were experimentally investigated. When preparing the composite samples, American Society for Testing and Materials (ASTM)standard was used. Tensile, impact and flexural test were conducted to investigate the mechanical properties of the new produced epoxy Unidirectional Woven Carbon and Epoxy Fiberglass composites. The outcome showed that the strength of the produced samples increased with the increase in the number of unidirectional woven carbon layers added. Two methods were utilized: (1) woven carbon composite with glass fiber (2) woven carbon composite). The two methods of composite were compared with each other.  The resul

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Publication Date
Thu Oct 01 2015
Journal Name
Journal Of Engineering
Numerical Simulation of Natural Convection Heat Transfer from Interrupted Rectangular Fins
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      Numerical simulations have been investigated to study the external free convective heat transfer from a vertically rectangular interrupted fin arrays. The continuity, Naver-Stockes and energy equations have been solved for steady-state, incompressible, two dimensional, laminar with Boussiuesq approximation by Fluent 15 software. The performance of interrupted fins was evaluated to gain the optimum ratio of interrupted length to fin length (

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Publication Date
Mon Jan 01 2024
Journal Name
Journal Of Engineering
Improvement Marshall Properties of Hot Mix Asphalt Concrete Using Polyphosphoric Acid
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Modified asphalt is considered one of the alternatives to address the problems of deficiencies in traditional asphalt concrete, as modified asphalt addresses many of the issues that appear on the pavement layers in asphalt concrete, resulting from heavy traffic and vehicles loaded with loads that exceed the design loads and the large fluctuations in the daily and seasonal temperatures of asphalt concrete. The current study examined the role of polyphosphoric acid (PPA) as a modified material for virgin asphalt when it was added in different proportions (1%, 2%, 3%, 4%) of the asphalt weight. The experimental program includes the volumetric characteristics associated with the Marshall test, the physical properties, and th

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Publication Date
Mon Dec 08 2025
Journal Name
Nanomaterials
High-Temperature Properties of Hot Mix Asphalt Modified with Different Nanomaterials
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Rutting is a predominant distress in asphalt pavements, particularly in hot climatic regions. This study systematically investigated the high-temperature performance of hot mix asphalt modified with five nanomaterials, namely, nano-silica (NS), nano-alumina (NA), nano-titanium (NT), nano-zinc (NZ), and carbon nanotubes (CNTs), under consistent laboratory conditions. Modification dosages were selected up to 10% for NS, NA, and NT, and up to 5% for NZ and CNTs. The experimental methodology comprised the following: (i) binder rheological characterization through rotational viscosity, G*/sinδ, and multiple stress creep recovery (MSCR) to quantify rutting susceptibility; (ii) chemical and microstructural assessments using Fourier transf

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Publication Date
Wed Jun 24 2026
Journal Name
Journal Of Applied Animal Research
Antimicrobial resistance of <i>Escherichia coli</i> isolated from broiler chicken
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Recent studies highlighted the hazard of emerging antimicrobial resistance (AMR) bacteria in domesticated animals, with multidrug resistance (MRD) patterns in poultry recorded with alarming intensity as a major reservoir. This resistance has been associated with the misuse and overuse of antimicrobial agents in poultry farms. This current study aimed to determine the multidrug resistance (MDR) patterns of Escherichia coli isolated from broiler chickens. A total of 32 human samples were taken from worker handlers (positive: 4 samples, 12.5%), and 40 samples were collected from poultry chickens (positive: 13 samples, 32.5%). The findings revealed marked resistance against six of the ten agents in the isolates (MDR being 100% in all samples an

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Publication Date
Sat Aug 27 2022
Journal Name
Revista Electronica De Veterinaria
Hepatoprotective Activity of Plantago Lanceolata Aqueous Extract on Albino Female Mice
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This study gives an overview of the widely distributed herb plantain Plantago lanceolata and aqueous extraction of the plant, by study the effect of Plantago lanceolata aqueous extract on the hepatoprotective activity in albino female mice through measuring the three main liver enzymes aspartate transaminase (AST), alanine transaminase (ALT) and alkaline phosphatase (ALP) with the histological effect of extract on liver. Mice were separated into eight groups treated intraperitonially for seven days: (1) control, (2) CCl4 (0.02%), (3) aqueous extract (250 mg/kg), (4) aqueous extract (500 mg/kg), (5) CCl4 (0.02%) plus aqueous extract (250 mg/kg), (6) CCl4 (0.02%) plus aqueous extract (500 mg/kg),(7) aqueous extract (250 mg/kg) plus CCl4 (0.02

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Publication Date
Tue Sep 30 2025
Journal Name
Journal Européen Des Systèmes Automatisés​
Efficient Trajectory Generation of Mobile Robot Based on Q-learning Algorithm
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Publication Date
Wed Oct 01 2025
Journal Name
Iop Conference Series: Earth And Environmental Science
16S rRNA gene detection of Hafnia alvei isolated from infected rabbits
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Abstract<p> This research investigates <italic>Hafnia alvei</italic> infection in rabbits exhibiting respiratory distress and sudden death in Baghdad, Iraq. Seventy-five lung samples were collected, with a 66.6% isolation rate for <italic>H. alvei</italic> . Identification was performed using the VITEK 2 compact system and 16S rRNA gene sequencing, which showed 100% homology with a reference strain (Z83203). Antimicrobial susceptibility testing revealed multidrug resistance to various ß-lactams. Histopathological examination demonstrated multiorgan damage, including enterit</p> ... Show More
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