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الإستراتيجية: المفهوم وإشكالية المصطلح دراسة تحليلية مقارنة لأراء عينة من الأكاديميين والمديرين في المملكة الأردنية الهاشمية
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المُستلخص:

      يتناول هذا البحث موضوعاً يتركز في جانب تحديد مفهوم ومحتوى الإستراتيجية. وقد أشارت الأدبيات إلى عدد من المحاولات التي هدفت إلى تلمس مفهوم ومحتوى الإستراتيجية في منظمات الأعمال، غير أن تلك المحاولات- على الرغم من ندرتها- كانت تتسم بغلبة الأطر النظرية والتعبير عن المفهوم، بالإستناد إلى حوارات فكرية وإرهاصات ذات علاقة بمفهوم ومحتوى الإستراتيجية.

      ويستند البحث إلى إختيار مجموعة من البعاد ذات العلاقة بمفهوم ومحتوى الإستراتيجية، وتم إختيار عينة مقصودة تضم عدداً من أساتذة الجامعات الأردنية المتخصصين والمهتمين والممارسين لعملية تدريس مساقات ذات علاقة بالتخطيط والإستراتيجية والسياسات، ومجموعة مقابلة من المدراء ممن هم بدرجة مدير عام لشركات كبرى لكونهم الأقدر على ممارسة التخطيط الإستراتيجي والخيارات الإستراتيجية شاركوا في تحديد أولويات مفهوم ومحتوى الإستراتيجية التي تضمنتها إستمارة الإستقصاء التي أعدت لهذا الغرض.

      وقد تركزت نتائج البحث في إبراز وزن وأهمية كل بعد من أبعاد الإستمارة بخصوص تحديد مفهوم ومحتوى الإستراتيجية، بالإضافة إلى تحديد الإختلاف والتوافق في وجهات نظر الأكاديميين والمديرين في تحديد مفهوم ومحتوى الإستراتيجية.

 

 

 

 

 

 

 

 

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Sun Jan 01 2023
Journal Name
مجلة الدراسات المستدامة
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Sun Jan 27 2019
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Mon Jan 01 2018
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Publication Date
Mon Oct 04 2923
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Journal Of Sustainable Studies
Enantiosemy in a Comparative Aspect: On the Material of Modern Russian and Arabic Languages Энантиосемия в сравнительном аспекте: На материале современного русского и арабского языков التضاد - دراسة مقارنة : اللغات الروسية والعربية الحذيثة أنمورجا
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This work is devoted to a comparative study of the phenomenon of enantiosemy in Russian and Arabic.Everyone knows the term antonyms - words of the same part of speech, opposite in meaning, such as: Day and night, white and black, truth and lies. But in Russian, Arabic and other languages there is an interesting phenomenon, which consists in the fact that one word has two opposite meanings. Such a phenomenon in linguistics is called enantiosemy (from the Greek words enantios - "opposite" and sema - "sign")

Publication Date
Thu Feb 07 2019
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An idiom is a group of words whose meaning put together is different from the meaning of
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Publication Date
Wed Jan 29 2020
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