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Aesthetic and Functional Dimensions of the Industrial Product and their Influence on Construction of Consumer's Visual Impression: جاسم احمد زيدان
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  The visual impression represents a compound process of a group of concepts that might be secondary and interrelated to constitute, in reality, a cognitive image stored in the memory that can be retrieved according the implications of the situation in which the individual lives in his environment, as it awakens in him an image from the sub consciousness, thus it gets stimulated, and it is among the tangible things.
Since we live in our contemporary world under the development of knowledge, micro and wide technology of the devices, tools, materials, mechanisms, current developments and openness… etc. this transformation created visual impressions that the individual in general and the consumer in specific enjoys concerning his preferences for the image of the industrial product.
Thus, the current research problem can be established through an attempt to discover the consumer's awareness level and education, which depends on his visual impressions in preferring the industrial products that are characterized by high quality and technology in the operation mechanisms and the demonstration techniques, which generates functional and other aesthetic dimensions. Therefore, the researcher determined the following question:
What are the functional and aesthetic dimensions of the industrial product and their implications on the creation of a visual impression on the consumer?
The current research aimed at:
1- Identifying the aesthetic and functional dimensions of the industrial product.
2- Reaching the influences of the aesthetic and functional dimensions of the industrial product over the creation of the consumer's visual impression.
The research community is made of the industrial products designed in (2019) by Samsung, and a random sample represented by (automatic washing machine- electronic refrigerator- television screen) has been chosen.
Therefore, these samples have been subjected to the analysis and investigation process to verify the aim of the current research. The following are some conclusions:
1- The idea of the industrial designer, when implementing the product, requires achieving the functional dimensions of it represented by the ease of use according to clear operation mechanisms for the consumer through relying on advanced high efficiency systems.
2- The industrial product can have a high technology which reduces the consumer's time and effort in the process of the functional use of this product in a way suitable with the concept of performance and achieves the benefit.

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Publication Date
Tue Jun 01 2021
Journal Name
International Journal Of Nanoscience
Synthesis and Spectroscopic Characterization of Platinum Nanoparticles by Plasma Jet Method
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In this research, Argon gas was used to generate atmospheric plasma in the manufacture of platinum nanomaterials, to study the resultant plasma spectrum and to calculate the cellular toxicity of those manufactured nanomaterials. This research is keen on the generation of nonthermal atmospheric pressure plasma using aqueous platinum salts (H2PtCl6 6H2O) with different concentrations and exposure of cold plasma with a different time period used to produce platinum nanoparticles, to ensure typical preparation of nanoparticles. Visible UV and X-rays were performed for this purpose, and the diameter of the system probe was (1[Formula: see text]mm) with the Argon gas flow of

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Formulation and Evaluation of Bilastine Thermosensitive Mucoadhesive Ophthalmic in situ Gel
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Background: Bilastine is a non-sedating, second-generation antihistamine used to treat urticaria and allergic conjunctivitis. Objective: to formulate and test bilastine as a mucoadhesive ophthalmic in situ gel in order to extend its presence at site for longer time and help treat conjunctivitis and allergic rhinitis. Methods: We prepared formulations using different concentrations of poloxamers (Poloxamer 407 (P407) and Poloxamer 188 (P188)) in combination with hydroxypropyl methyl cellulose (HPMC). The prepared formulas were evaluated for their physicochemical properties, sol-gel transition temperature, viscosity, mucoadhesive strength, drug release, and kinetic modeling. Results: The prepared in situ gels were clear and transparen

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Organizational and behavioral determinants of health information system performance in Iraq
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Background: Health information systems in most countries are inadequate in providing the needed management support and the current health information systems are therefore widely seen as management obstacles rather than as tools,Objectives: the current study is an attempt to assess the behavioral and organizational determinants of health information system performance in Iraq.Methods: A cross-sectional study was conducted by interviewed a total of 189 respondents selected from six Iraqi governorates. The Organizational and Behavioral Assessment Tool was used to measure the behavioral and organizational determinants of health information system performance, it is one of the PRISM package tools that are used to assess the health informatio

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