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Formal Substitution in Logo Design: حاتم كاطع لكن حسن
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substitution is considered a method of meaning enrichment and is a formal substitution for the letter or the word inside the text, and it is an expression substitution that is a replacement of an element of a text with a formal or graphic element, and a substitution of a latter form by a previous vocalization, thus it results in a cohesive expression. Replacement inside the text happens through the existing relation between the word or the letter and the form within the phenomenon that is based on enhancing the meaning in a way that delimits the context. There are many studies and researches written about replacement, especially in the textual linguistics that focused on the literary and linguistic texts. Hence, the researcher found that this concept can be applied on design and its artistic structure that is formed of parts. Thus, the research is made into chapters, the first chapter determined the problem which is stated in the following question:
What is the role of the formal substitution in enhancing communication discourse in the logo design?
The research objective is (discovering formal substitution methods and what it achieves). The theoretical framework consists of three sections: the first one (the concept of substitution, substitution in Art). The second section (logo formal substitution, types of formal substitutions). The third section addressed (the logo design, types of logos). Two research models have been described and analyzed based on the analysis items that are drawn from the theoretical framework and the resulting indicators. Then the researcher presented the results and conclusions reached at including:

The formal substitution in the structure of the logos contributes in strengthening the functional side through the expressive aspect of the iconic picture and its simulation of the reality which would contribute in the speed of communication between the logo and the receiver as is the case in all the models. The researcher arranged the recommendations in the lights of the results of the research such as:

• The need for the Iraqi sport institutions to pay attention to design sport logos keeping pace with the scientific development in the design field and the logo in particular through hiring academic and specialized designers. The research ended with a list of relevant resources and an abstract in English

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Publication Date
Wed May 10 2017
Journal Name
Journal Of The College Of Languages (jcl)
TITTEL DER FORSCHUNG : DIE WICHTIGKEIT DER SPRACHFERTIGKEITEN BEIM ERLERNEN DER DEUTSCHEN SPRACHE UND UNTERRICHTSMETHODEN FÜR DEUTSCHUNTERRICHT
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Jeder Lernende, der in der Fremdsprache Deutsch kommunizieren möchte, wird sich auch mit der deutschen Aussprache beschäftigen (müssen). Wer eine gute Aussprache hat, wird nicht nur oft und zu Recht bewundert, er hat es auch leichter, die deutsche Sprache zu verstehen, und er wird gut verstanden. Aussprachefehler beeinträchtigen die Kommunikation, sie führen zur Unverständlichkeit von Namen, Wörtern und Äußerungen oder Mißverständnissen, sie bewirken Ermüdung und Konzentrationsverluste und beeinträchtigen die Sprachverarbeitung durch Assoziationen und Emotionen, die beim Hörer entstehen können.’’[1]

Diese vorliegende Forschung befasst sich mit der Wic

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Publication Date
Mon Jan 01 2018
Journal Name
مجلة كلية التربية للبنات / الجامعة العراقية
مسائل مختارة من ترجيحات الإمام البزازي في الحدود والجنايات من كتاب الفتاوى البزازية / دراسة فقهية مقارنة
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تضمن البحث التعريف بالإمام البزازي، وحياته العلمية، ومشايخه، وتلامذته، ومؤلفاته، ووفاته، وأربعة مسائل مختارة من ترجيحاته في الحدود والجنايات، والإمام محمد بن محمد بن شهاب بن يوسف (ت827هـ)، يُكنَّى بالكَردَرِيِّ الحنفي الخوارزمي الشهير بالبزَّازي، ويُنسب إلى كَرْدَر، وقد عرض في كتابه كثيرًا من كتب الحنفية، وذكر الكثير من آراء علمائهم مع تعرضه لبعض آراء المذاهب الأخرى. ولم يعتمد على التعريفات اللغوية والاصط

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Publication Date
Sat Jan 05 2019
Journal Name
Journal Of Planner And Development
السلوك الاجتماعي ضمن بعض الاحياز الداخلية والجوارية للاسكان الافقي المخطط لذوي الدخل المحدود في المنطقة العربية
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Publication Date
Sun Jan 01 2023
Journal Name
مجلة المستنصرية لعلوم الرياضة
الثقافة التنظيمية لدى اللجنة الأولمبية الوطنية العراقية من وجهة نظر أعضاء الهيئات الإدارية في الاتحادات الرياضية
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Publication Date
Thu Feb 01 2024
Journal Name
Baghdad Science Journal
Improving the efficiency and security of passport control processes at airports by using the R-CNN object detection model
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The use of real-time machine learning to optimize passport control procedures at airports can greatly improve both the efficiency and security of the processes. To automate and optimize these procedures, AI algorithms such as character recognition, facial recognition, predictive algorithms and automatic data processing can be implemented. The proposed method is to use the R-CNN object detection model to detect passport objects in real-time images collected by passport control cameras. This paper describes the step-by-step process of the proposed approach, which includes pre-processing, training and testing the R-CNN model, integrating it into the passport control system, and evaluating its accuracy and speed for efficient passenger flow

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Publication Date
Sat Dec 02 2023
Journal Name
مجلة الترجمة واللسانيات
الحبكة ودورها في الادب القصصي نماذج مختارة من الكتاب المقدس העלילה ותפקידה בסיפורים דוגמאות נבחרות מהתנ"ך
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إنها وصف واقعي أو خيالي لأفعال تهدف إلى ترفيه أو تثقيف المستمع أو القارئ. (روبرت لويس ستيفنسون) يقول أحد رواد سرد القصص البارزين: هناك ثلاث طرق فقط لكتابة قصة: إما أن يختار الكاتب حبكة ثم يجعل الشخصيات تتناسب معها، أو أن يختار شخصية ويختار الأحداث والمواقف التي تُطور الحبكة. الحبكة هي التصميم أو المنطق أو البنية لنوع معين من الخطاب الذي يُطور وحداته من خلال تسلسل زمني. وهي تُعطي القصة...

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Publication Date
Mon Apr 03 2023
Journal Name
Journal Of Educational And Psychological Researches
The Effect of Proposed Strategy According to the Realistic Mathematics Theory on the Achievement and Mathematical Interrelation of third Intermediate Students
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Abstract

The current research aims to identify the effect of the proposed strategy in accordance with realistic mathematics on the achievement and mathematical Interrelation of third Intermediate students. Two samples were tested from the middle third grade in a school affiliated with the General Directorate of Baghdad- Rusafa, the first for the academic year (2022-2021). The experimental group is (30) students taught according to the proposed strategy, and the control group is (30) students based on the traditional method. To achieve the research objective, the researchers developed a test for achievement consisting of (30) items and a test of sports interconnection composed of (20) items. The results of the stu

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Publication Date
Tue Oct 05 2021
Journal Name
Arab Science Heritage Journal
حقوق الإنسان في منهج أهل البيت (عليهم السلام) "الإمام علي بن الحسين السجاد (عليه السلام ) إنموذجا"
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    تعدُّ حقوق الإنسان من الأمور التي حثّ الدين الإسلامي على احترامها ومن الأمور غير مسموح المساس بها ، وإنّ إغفالها أو إهمالها أو تضييعها يؤدي الى نتائج خطرة

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Publication Date
Sat Mar 01 2014
Journal Name
Journal Of Accounting And Financial Studies ( Jafs )
Obstacles to the adoption of business commercial books to determine taxable income and ways to address them: An applied research at The General Commission for Taxes
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The research aims to shed light on the obstacles that hinder the use of taxpayers' commercial books covered by provisions of the amended commercial book-keeping system No. 2 of 1985 and ways to address these obstacles. On this basis, the main null hypothesis was formulated that there is no statistically significant relationship between the obstacles to the adoption of the commercial books and taxable income.

The research data were collected on the base of three applied case studies of registered taxpayers in the General Commission of Taxes, GCT, together with the use of a questionnaire distributed to a sample of taxpayers ( companies ). The collected data were analyzed, the result  were presented  and the hypothesis was

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Publication Date
Fri Jan 04 2019
Journal Name
Journal Of Planner And Development
تقدير كمية الغاز الحيوي المنبعث من مناطق الطمر الصحي في المدينة العراقية الحالة الدراسية-مدينة الرمادي
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