Visual discourse in cinema and television is an expressive medium that carries its audio and visual elements and is effective in influencing the memory of the recipient, according to multiple patterns of forms and representations aimed at persuasion, influence, entertainment, enjoyment and knowledge. This speech will not pass by the recipient without difficulty, as the multiplicity of forms and techniques of image presentation and the diversity of contents derived from different beliefs, concepts, ideas and perceptions may sometimes reach intersections and conflicts, which is reflected in the form of the screen and the theory of television. This motivates us to know the ways in which audio-visual discourse is produced on television, which constitutes a large and influential tributary in the space of Iraqi cultural discourse in our modern era.
Within the topic of criticizing the Iraqi cultural discourse, visual discourse is evident as one of the tributaries of cultural discourse in its abundance of image artifacts, including techniques and kinetic treatments guided by aesthetic values and the perspective of the active signs in them, in patterns and approaches that constitute the world of image construction as a mediator of visual discourse. From this we find that television is an ongoing image station that faces the recipient around the clock to achieve communication with him through its visual speech. If we wanted to look, contemplate, and savor what is happening on this station in terms of visual sources, we would have referred to television criticism, as it is an evaluation of the television material shown in terms of its formal structure and its acquisition of the elements of the television formal language, in addition to the verbalized ideas, topics, and concepts it carries that reinforce this structure and help. On its evaluation, and what can be pointed out is the great technical development that has prevailed in the science of communication, with the multiplicity of efficiency of television production equipment and the emergence of many terrestrial and satellite television channels, which reveals a great openness with the viewer, which has increased the growth of experiences resulting from viewing, sorting, and discrimination to enhance the capabilities of television appreciation, which we believe A suitable ground or incubator for delivering the language of television criticism that targets the recipient in general
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The researcher was prepare achievement test consist of 40 items was the adoption of a measure of decision-makin
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Receipt date:06/23/2020 accepted date:7/15/2020 Publication date:12/31/2021
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The research aims to display the enormous potential of artificial intelligence in the clothing and textile industry through published articles related to the title of the research using the Google Scholar search engine. The research contributes to the development of the cultural thought of researchers, designers, merchants and the consumer with the importance of integ
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The research seeks to examine the image of women in Iraqi films produced after 2003 over the answer to questions such as “ level of the representation of women and appearing in films and features that are attributable to them and their relationships with men and their interests and tendencies , activities and ways and methods pursued to achieve their goals , or what appeared to be trying to achieve and whether made movies vivid and varied models for women, or confined to a rigid model and duplicate Is films raised issues concerning women? The research seeks to examine the image of women in Iraqi films produced after 2003 over the answer to questions such as “ level of the representation of women and appearing in films and features th
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