Preferred Language
Articles
/
abaa-496
ADVERTISING CAMPAIGNS IN TV CHANNELS : (A Research Drawn from A Master Thesis)
...Show More Authors

Television culture has become the most dangerous of our time. It manipulates with minds and hearts together; and forms consciousness. It transforms societies into actual forces rejecting certain principles by guiding the media landscape through visible connotations acceptable to the public; or provokes the citizen against elements that put a burden on the viewer or the public in order to create a positive reaction to the subject of combating terrorism by combining these ads in line with what the public wants of security and tranquility and a decent living after suffering from terrorism in the past years.

Therefore, this research deals with television advertisements as one of the most important forms of media which display advertisements on terrorism; renounce violence; create awareness and peaceful coexistence among the Iraqi people; enlighten the minds to the suffering caused by terrorism and create a public opinion through emotional and mental uses. How the public dealt with it and what kind of impact it had on the general population.

Are the reactions positive or negative? Thus, the requirements of the research required to be divided into two searches, the first of which titled (advertising campaigns: types and methods), while the second was under the title (characteristics of television as an advertising medium).

This research dealt with advertising campaigns, definition and concept; and planning of advertising campaigns and their objectives; types of campaigns and functions of advertising communication; and evaluation of advertising campaigns and their relationship to other communication patterns. While the second section addressed (the characteristics of television as a means of advertising) which referred to the types of television advertising and formats of editing methods; as well as ethics broadcasting and advertising industry in television channels.

Crossref
View Publication Preview PDF
Quick Preview PDF
Publication Date
Wed Jan 01 2014
Journal Name
Journal Of The College Of Languages (jcl)
Vue sur la technique de point de vue dans le ROUGE ET LE NOIR de Stendhal
...Show More Authors

It is axiomatical that the narrative prospective is profoundly significant to the writer who intends to commence his sketch of projected novel. It is the pillar of comprehensive absorbing as the writer should commit himself to circular his own concepts to the reader of his narrative characters.                                

   The dilemma of plot-perception is a twofold aspect; partly offers the question: what is the authors stand in regard to his characters? And: what is the aim of this theme? These correlative questions are inseparable since the reader who wishes

... Show More
View Publication Preview PDF
Publication Date
Sun Apr 01 2018
Journal Name
Journal Of Educational And Psychological Researches
Educational and psychological adjustment among hostel's students at Omer al-mokhtar University
...Show More Authors

Educational and psychological adjustment considered to be one of the effective and serious matters at people dealings and behaviors. Generally, psychological adjustment reflects positively on an individual mental health and their capability to be creative at their field. In contrast to those people who lack this feature. As for educational adjustment, it refers to the compatibility and harmony between an individuals and people around. Thus, these features should be available among students particularly those who stay in students' hostel since they live far from their families. The findings of study revealed that there is Educational and psychological adjustment between male and female. Besides, significant differences were showed

... Show More
View Publication Preview PDF
Publication Date
Fri Oct 30 2020
Journal Name
Journal Of Economics And Administrative Sciences
The Effect of Brainstorming on audit Quality and its Reflection on Detecting the Risk of Fraud
...Show More Authors

Brainstorming is one of the fundamental and necessary concepts for practising the auditing profession, as auditing standards encouraged the implementation of brainstorming sessions to reach reasonable assurance about the validity of the evidence and information obtained by the auditor to detect fraud, as the implementation of brainstorming sessions and the practice of professional suspicion during the audit process lead To increase the quality of auditing and thus raise the financial community's confidence in the auditing profession again after it was exposed to several crises that led to the financial community losing confidence in the auditing profession.

The research aims to explain the effect of brain

... Show More
View Publication Preview PDF
Crossref
Publication Date
Wed Dec 01 2021
Journal Name
مجلة جامعة الانبار للعلوم الانسانية
الوزن الاقتصادي لدولة الهند و الرؤية المستقبلية دراسة في الجغرافية السياسية
...Show More Authors

يُعد الوزن الاقتصادي للهند من أبرز عناصر قوتها الجيوسياسية، إذ تُصنف الهند ضمن أكبر الاقتصادات عالميًا، مدعومة بحجم سكاني ضخم وسوق استهلاكي واسع ونمو متسارع في قطاعات الصناعة والخدمات والتكنولوجيا. حقق الاقتصاد الهندي نموًا قويًا خلال السنوات الأخيرة، مع استمرار معدل نمو الناتج المحلي ضمن نطاق مرتفع مقارنة بكبرى الاقتصادات العالمية، حيث تتوقع عدة مؤسسات دولية نموًا يقارب 6.3–7% خلال 2026–2027.

Publication Date
Wed May 01 2019
Journal Name
مجلة ابحاث ميسان
واقع انتاج المياه و استهلاكها في محافظات الفرات الاوسط لعام 2016
...Show More Authors

مايزال انتاج المياه في محافظات الفرات الاوسط بشكل خاص و العراق بشكل عام نواجه تحديات كبرىالتي ادت الى تردي انتاج المياه و استهلاكها

Publication Date
Wed Dec 31 2025
Journal Name
مجلة التراث العلمي العربي
الألفون وتنوّعه في الاستعمال بين الشّيخ جلال الحنفي والدّراسات الصّوتيّة الحديثة
...Show More Authors

لقد كان الألفون جزءاً من اللوحة الفونيميّة، وهو جزء صوتيّ لا يُغيّر المعنى، مع أنّه تغيّر صوتيّ فونيميّ، له أنواعه المتمثّلة بالهمس والجهر، والنّبر، والاختلاس، والإخفاء، والإشمام، والإقلاب، والتّماس، والقلب، وهذه الأنواع كانت مؤشّرات تنغيميّة صوتيّة نالت حظّاً وافراً لدى باحثي الأصوات وعلماء التّجويد، وكان لها شروطها ومواقعها وأثرها في المخاطِب والمخاطَب، لأنّ كلّ صوت يخرج من متكلّم ليصل إلى سامع يؤثر ب

... Show More
View Publication
Publication Date
Fri Jan 01 2021
Journal Name
Journal Of Economics And Administrative Sciences
The variation of the Firm’s value considering the relationship between the financial structure and earnings per share
...Show More Authors

 

The current research aims to determine the relationship of the impact of the components of the financing structure, especially financing through debts, as well as the earnings per share in the value of the shares of companies listed in the Iraq Stock Exchange. The research sample and identifying the strength of the combined effect of the ratio of financing through debt and earnings per share in maximizing The market value of the firm and the real value, as well as the variation between these relationships according to model of the real value of the companies and the market value of the research sample companies. The research community is represented by the Iraq Stock Exchange, while a conditional deliberate sample

... Show More
View Publication Preview PDF
Crossref
Publication Date
Sun Aug 30 2020
Journal Name
Journal Of Economics And Administrative Sciences
The Effect of Brainstorming on audit Quality and its Reflection on Detecting the Risk of Fraud
...Show More Authors

Brainstorming is one of the fundamental and necessary concepts for practicing the auditing profession, as auditing standards encouraged the implementation of brainstorming sessions to reach reasonable assurance about the validity of the evidence and information obtained by the auditor to detect fraud, as the implementation of brainstorming sessions and the practice of professional suspicion during the audit process lead to increase the quality of auditing and thus raise the financial community's confidence in the auditing profession again after it was exposed to several crises that led to the financial community losing confidence in the auditing profession.

The research aims to explain the effect of brain

... Show More
View Publication Preview PDF
Crossref (1)
Crossref
Publication Date
Tue Dec 01 2020
Journal Name
Al-khwarizmi Engineering Journal
Applying Trade-off Curve to Support Set-Based Design application at an Aerospace Company
...Show More Authors

Companies compete greatly with each other today, so they need to focus on innovation to develop their products and make them competitive. Lean product development is the ideal way to develop product, foster innovation, maximize value, and reduce time. Set-Based Concurrent Engineering (SBCE) is an approved lean product improvement mechanism that builds on the creation of a number of alternative designs at the subsystem level. These designs are simultaneously improved and tested, and the weaker choices are removed gradually until the optimum solution is reached finally. SBCE implementations have been extensively performed in the automotive industry and there are a few case studies in the aerospace industry. This research describe the use o

... Show More
View Publication Preview PDF
Crossref (2)
Crossref
Publication Date
Thu Jan 01 2026
Journal Name
القبة البيضاء
دور المراكز البحثية في دعم القضايا الاجتماعية مركز دراسات المرأة أُنموذجاً
...Show More Authors

تناول هذا البحث الدور الحيوي الذي تؤديه المراكز البحثية في دعم القضايا الاجتماعية، مع التركيز على مركز دراسات المرأة في جامعة بغداد كنموذج تطبيقي. يوضح الباحث أن هذه المراكز لا تقتصر على إنتاج المعرفة النظرية، بل تسهم بشكل مباشر في معالجة التحديات المجتمعية، من خلال تقديم رؤى تحليلية ومقترحات عملية لصناع القرار. كما ويسلط الضوء على مساهمة مركز دراسات المرأة في تعزيز المشاركة السياسية للمرأة العراقية، خاصة

... Show More
Preview PDF