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MEDIA AND CUSTOMERS: (An analytical study of the opinions and attitudes of a sample of industrialists in the role of media in directing consumers to national industries)
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The talk about the relationship between the media and industrialists can be the core of a bigger and deeper subject which is the role of these means in increasing sales : First, increasing the customer’s awareness of the importance of goods and the result of the promotion of products. Secondly, increasing investments which do require continuous studies and deep research in order to understand the constantly changing market conditions, and the public’s taste. In this research, we try to find out how industrialists see the role of media in the promotion of products in Iraq today, and how it develops in the future.

There was a reluctance of the industrialists to advertise in the local media, also industrialists see the role of the local media in advertising products as ambiguous. Therefore, the following questions demand answers:

1- What media channels do industrialists prefer to promote their products ?

2- What are the reasons for the reluctance of local producers to advertise in the local media?

3- Does the local media provide appropriate facilities for industrialists ?

 

The search aims to:

1- Disclose the industrialists’ opinions in the role of media in promoting local products.

2- Bring to light the reasons behind the reluctance of producers to advertise in the local media.

3- Determining the problems of the industrialists regarding their opinion of the role of the media in promoting local products and their vision for the development of the role of the media and their proposals in this regard.

 

The research was divided into a methodological framework that includes the research problem and its procedures, and also into a theoretical framework that deals with the concept of economic media and its features. Then, the concept of advertising and its characteristics in the three types of media, the press, radio and television, and finally the global media’s interest in funding advertisements, while the applied framework was an analysis of the questionnaire forms prepared by the researchers to reach and discuss the results.

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Publication Date
Mon May 01 2023
Journal Name
Journal Of Engineering
Assessment of Climate Change Impact on Water Productivity and Yield of Wheat Cultivated Using Developed Seasonal Schedule Irrigation in the Nineveh Province
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The agricultural lands that depend on supplementary irrigation methods for winter wheat cultivating in wide areas of the Nineveh province are most vulnerable to climate change concerns. Due to frequent rainfall shortages and the temperature increase recently noticed and predicted by the climate scenarios. Hence important to assess the climate effect on the crop response in terms of water consumption during the periods (2021-2040) and (2041-2060) by using high-resolution data extracted from 6 global climate data GCMs under SSP5-8.5 fossil fuel emission scenarios in changing and fixed CO2 concentration. And validate the Aqua-Crop model to estimate the yield and water productivity. And gives the RRSME of 7.1- 4.1

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Publication Date
Tue Jul 16 2024
Journal Name
Experimental Parasitology
Relationship between the serum level, polymorphism and gene expression of IL-33 in samples of recurrent miscarriage Iraqi women infected with toxoplasmosis
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Publication Date
Sat Feb 01 2020
Journal Name
International Journal Of Psychosocial Rehabilitation
Impact of Bubbles Map strategy on developing science operations’ skills for 5th grade literary students in the subject of rhetoric and application
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This research aims to know the effect of the strategy of map bubbles on developing the skills of science operations among 5th grade literary students in the subject of rhetoric and application, and the design of the experimental and control groups with the pre and post-tests was used. The research sample consisted of (50) students divided into two groups, an experimental group of which reached the number of its members is (25) students and studied using the strategy of map bubbles, and a control group of its members reached (25) students and studied in the traditional (standard) method. The researchers prepared a multiple-choice achievement test with several (30) paragraphs, and its validity and consistency were extracted. Then the test was

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Publication Date
Wed Dec 12 2018
Journal Name
Iraqi National Journal Of Nursing Specialties
Determination of the Impact of Electronic Health Information Systems upon Medical, Medical Backing and Administrative Business Fields in Al-Kindy Teaching Hospital
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Objective(s): To determine the impact of the Electronic Health Information Systems upon medical, medical backing and administrative business fields in Al-Kindy Teaching Hospital and to identify the relationship between such impact and their demographic characteristics of years of employment, place of work, and education. Methodology: A descriptive analytical design is employed through the period of April 25th 2016 to May 28th 2016. A purposive "non- probability" sample of (50) subject is selected. The sample is comprised of (25) medical and medical backing staff and (25) administrative staff who are all

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Publication Date
Fri Jun 01 2012
Journal Name
Journal Of Controlled Release
The efficacy of aerosol treatment with non-ionic surfactant vesicles containing amphotericin B in rodent models of leishmaniasis and pulmonary aspergillosis infection
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Publication Date
Sun Feb 10 2019
Journal Name
Journal Of The College Of Education For Women
اﺛﺮ اﻟﺘﻌﺰﯾﺰ اﻻﯾﺠﺎﺑﻲ ﻓﻲ ﺟﺬب اﻻﻧﺘﺒﺎه اﻟﺒﺼﺮي ﻷطﻔﺎل اﻟﺮﯾﺎض
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There are many teacher and parents suffer from reduce the ability of attention to the children, so the attention not settle on nothing not only to minute for time, so the research aim to following: 
1-Is the using the positive reinforcement lunch in take attention of kindergarten visual? 2-1-Is the using the positive reinforcement article in take attention of kindergarten visual? 3-1-Is the using the positive reinforcement symbol in take attention of kindergarten visual? 4-1-Is the using the positive reinforcement action in take attention of kindergarten visual? 5-Is the using the positive reinforcement socialization in take attention of kindergarten visual? 6-what the most percentage obtain of the six factors of take attention?

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Publication Date
Sat Feb 09 2019
Journal Name
Journal Of The College Of Education For Women
اﻹﻣﻛﺎﻧﺎت اﻟﻣﺎﺋﯾﺔ اﻟﻣﺗﺎﺣﺔ ﻓﻲ أودﯾﺔ اﻟﮭﺿﺑﺔ اﻟﻐرﺑﯾﺔ )ﺣﺻﺎد اﻟﻣﯾﺎه(
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Developed the study idea to harvest torrential rains from the plateau of Western style economic cost little help to get the amount of water may exceed 2 billion m 3 per year (depending on the amount of rainfall in that year) has been exploited for agricultural projects or add water to the lakes and rivers. Adopted at the product issued by the oil company, the center (Daura Filtered) reduces the ability of soil to absorb and filter rain water to as much as possible and raise the proportion of surface runoff in addition to this that the product environment-friendly fades and evaporates within 3 years and recognized him in the states was used Successfully.

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Publication Date
Wed Nov 21 2012
Journal Name
The Fourth International Scientific Conference Of Arab Statisticians
ﻤﻘﺎﺭﻨﺔ ﺒﻴﻥ نماذج ﺍﻻﻨﺤﺩﺍﺭ ﻭﺍﻟﺸﺒﻜﺎﺕ ﺍﻟﻌﺼﺒﻴﺔ ﺍﻻﺼﻁﻨﺎﻋﻴﺔ ﻓﻲ ﺍﻟﺘﻨﺒﺅ
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The Regression analysis is considered as a basic element of statistics science elements, and it is an important style of applied statistics when studying different social and economical phenomena. As well as it is considered the most statistical method used in different sciences and fields, and it determines in clear picture the relations among the variables in the form of equation replaced from the degree of parametric on the strength and the importance of this relationship .And ;also it repots the degree of prediction and response ;also ,it is necessary in regression planning and making decisions for finding regression equation .And it is one of modern styles which tak observable caring especially in artificial neural networks. Our main

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Publication Date
Sun Feb 10 2019
Journal Name
Journal Of The College Of Education For Women
اﻟﺴﯿﺎﺳﺔ اﻟﻌﺎﻣﺔووﺳﺎﺋﻞ ﻣﺆﺳﺴﺎت اﻟﻤﺠﺘﻤﻊ اﻟﻤﺪﻧﻲ ﻓﻲ ﺻﻨﻌﮭﺎ )دراﺳﺔ ﻧﻈﺮﯾﺔ(
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This research endeavors to clarify the relationship between the general policies of the country and Civil Organizations (Cos). This requires that we first identify the concepts of making polices on the one hand, and of COs on the other hand. Initially, polices starts as personal ideas that are, later, turned by some groups of people into suggestions. When the governments adopt these suggestions, they become state policies as shown by the following: Idea ----------> Suggestion--------> Policy. COs are groups of free voluntary organizations acting to bridge the gap between the state and the public, and to respond to the latter's demands. The organizations includes, among others, trade unions and professional associations. In oth

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Publication Date
Sat Feb 09 2019
Journal Name
Journal Of The College Of Education For Women
اﻷدب اﻟﺳﯾﺎﺳﻲ اﻟﺑﻐدادي ﻓﻲ اﻟﻘرن اﻟﺗﺎﺳﻊ ﻋﺷر )دراﺳﺔ ﻣﻘﺎرﻧﺔ(
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Literature historians and researchers almost agree that literature is a product of the environment and it is the product of interaction of events and it affected by the direction of that environment and then the literature affects the its environment and the modern science confirms this fact until make the environment competes hereditary factor in its effect because that each environment has its characteristics which affect the literature and leaves its effect on it and even when a writer exaggerate in its monopolize and tyranny of selfin its literature, he cannot be away from affection by including around of literature because the literature is the mirror that reflects aspects of the environment. In other words, literature is expression

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