Central and Eastern European Online Library - CEE journals, documents, articles, periodicals, books available online for download, Zeitschrfitendatenbank, Online Zeitschriften, Online Zeitschriftendatenbank
An advertisement is a form of communication intended to promote the sale of a product or service, influence public opinion, gain political support, or to elicit some other response. It consists of various type, including style, target audience, geographic scope, medium, or purpose. An advertisement should catch a person's attention and quickly create a memorable impression. The main aim of the present paper is to investigate the phonological problems of translating English international TV advertisements into Arabic. It deals with the most common and popular TV advertisements. The importance of such advertisements lies not in its information content rather than in the achievement of the desired impact on the receivers. When translating such
... Show MoreThe printed Arabic character recognition are faced numerous challenges due to its character body which are changed depending on its position in any sentence (at beginning or in the middle or in the end of the word). This paper portrays recognition strategies. These strategies depend on new pre-processing processes, extraction the structural and numerical features to build databases for printed alphabetical Arabic characters. The database information that obtained from features extracted was applied in recognition stage. Minimum Distance Classifier technique (MDC) was used to classify and train the classes of characters. The procedure of one character against all characters (OAA) was used in determination the rate
... Show MoreIn recent years, there has been expanding development in the vehicular part and the number of vehicles moving on the roads in all the sections of the country. Arabic vehicle number plate identification based on image processing is a dynamic area of this work; this technique is used for security purposes such as tracking of stolen cars and access control to restricted areas. The License Plate Recognition System (LPRS) exploits a digital camera to capture vehicle plate numbers is used as input to the proposed recognition system. Basically, the proposed system consists of three phases, vehicle license plate localization, character segmentation, and character recognition, the
... Show MoreSocial media and news agencies are major sources for tracking news and events. With these sources' massive amounts of data, it is easy to spread false or misleading information. Given the great dangers of fake news to societies, previous studies have given great attention to detecting it and limiting its impact. As such, this work aims to use modern deep learning techniques to detect Arabic fake news. In the proposed system, the attention model is adapted with bidirectional long-short-term memory (Bi-LSTM) to identify the most informative words in the sentence. Then, a multi-layer perceptron (MLP) is applied to classify news articles as fake or real. The experiments are conducted on a newly launched Arabic dataset called the Ara
... Show MoreCyberbullying is one of the biggest electronic problems that takes multiple forms of harassment using various social media. Currently, this phenomenon has become very common and is increasing, especially for young people and adolescents. Negative comments have a significant and dangerous impact on society in general and on adolescents in particular. Therefore, one of the most successful prevention methods is to detect and block harmful messages and comments. In this research, negative Arabic comments that refer to cyberbullying will be detected using a support vector machine algorithm. The term frequency-inverse document frequency vectorizer and the count vectorizer methods were used for feature extraction, and the results wer
... Show MoreThe Arabic calligraphy, in the early days of Islam, was used for the purpose of decorating the walls of mosques from inside and outside. Hence, this decorative art must be actively involved in enriching the designs of Islamic fabrics and costumes because it has a highly qualified and aesthetically pleasing look and expresses the originality of the Arab spirit. The research is divided into two section: the first section included the following topics: First "A historical overview of the art of decoration in Islamic Arab thought". Second "linear formations of decorative designs, and the subject of intellectual aesthetic taste of the art of decorating. This section tackles two subsections: first "the beauty of thought between the function an
... Show MoreThe article considers semantic and stylistic motivations for using obsolete lexicon (historicisms) in the text of a work of art. The specifics of the functioning of this process are presented against the background of the features of the contemporary Russian literary language. Attention is focused on the fact that the layer of obsolete lexical units belongs to a number of nationally specific vocabulary, the development of which forms an understanding of the nature of the actualized language. In addition, it should be noted that the semantics of historicisms is culturally commensurate: the latter is explained by the fact that the deactuation of linguistic units is positioned as parallel to the sociocultural and political changes.
... Show More