Social marketing seeks to develop and integrate marketing concepts with other approaches to social change and aims to influence behaviors that benefit individuals and societies for the social good. The study investigates the type and level of influence of social marketing on customer behavior in tourism companies in Baghdad (Iraq). The sample size of the study is 135 people comprising directors, assistant directors, and marketing staff in tourism companies in Baghdad. A questionnaire was used as a tool to collect data and information, and was prepared by the researcher after it underwent validity, stability, and arbitration tests. The data was analyzed using the statistical program (SPSS v. 25, AMOS v. 23) and statistical methods have been used to process the data represented by the arithmetic mean, standard deviation, coefficient of variation, correlation coefficient (Person), simple and multiple regression …
The petroleum system of Halfaya oil field shows that the hydrocarbon generation of these Formations such as Sha′uiba and Nahr Umr are immature and have generated few oil TR ≤ 50% which are neglected as compared to Formations below them which are very rich source rock. The Formations of Yamama, Ratawi and Sulaiy are mature with TR ≤ 100%. Other Formations such as Sargelu ,Najma,Zubair and Gotnia are with very high maturity with TR ≥ 100% and completely generated hydrocarbon and depleted after hydrocarbon are expelled and migrate to reservoir rock of structure traps and this study indicates that the major seals of Upper Jurassic are Gotnia and Allan Formations and of Middle Miocene is LowerFars fatha Formation.
Seismic instantaneous phase attribute was applied for conventional seismic interpretation (structural interpretation) on 3D seismic cube of 1914.72km² of Samawa-Diwan area, located in the south part of Iraq within Muthna governorate. Instantaneous phase section is very important to detect structural and stratigraphic features. Six reflectors represent Upper Jurassic and Cretaceous formations were defined from synthetic seismogram of wells in study area, then picked over seismic cube. Fault boundaries maps for each horizon were drawn depending on horizon contacts then fault planes were constructed. Finally, a 3D structural model was constructed in time domain, then converted to depth domain by using 3D average velocity model. Structurall
... Show MoreThe current study aims to determine the prevalence of Trichomonas vaginalis and Candida spp., and also to identify Candida parapsilosis and some virulence genes. It was conducted in Bint Al-Hoda Hospital of Maternity and Children in Thi-Qar province, south of Iraq for the period from the beginning of January to the end of December 2020. Two hundred and fifty samples were collected from the female genital tract for women whose age ranged between 17-50 years. Microscopic, traditional and molecular tests were used in the sample examination. The results recorded 12 (4.8%) samples infected with T. vaginalis parasite, whereas 130 (52%) samples showed Candida yeast distributed as follows: 75 (30 %) <
... Show MoreTrichomonas vaginalis is a causative agent of trichomoniasis , one of the most common non-viral sexually transmitted disease (STD) over all the world, especially in immunocompromised women such as pregnant. Wet smear and Giemsa stain are the current methods used in hospital to diagnosis trichomoniasis. DNA based diagnosis is still to be validated to diagnose the local isolates, the objective of the present study was to compare the conventional methods of disease diagnosis with the DNA-based method to diagnose Trichomonas incidence in local isolates. In the present study, 105 samples were collected from outpatient women (18-45 years) of Maternity hospital in Mosul who showed a classical presentation of Trichomonas
... Show MoreThis study focused on the soil of the Al-Khassa Sub Basin, thirty-four soil samples were collected from different areas of land use and differences in human activity.
Physicochemical properties of the soil were examined Hydrogen Potential (pH), Organic Matter (O.M), Loss Of Ignition (L.O.I), Total Organic Carbon (TOC), Cation Exchange Capacity (CEC) and Total Hydrocarbon (THC).
Hydrogen Potential (pH) showed that the soil is alkaline above seven with a mean 7.98.
Organic Matter (O.M) of the study area with a mean 1.28 % and high value found in Agricultural areas.Cation Exchange Capacity (CEC) with a mean 42.64 (cmol/kg) that is proportional to the granular size of the soil that silty c
... Show MoreCutaneous leishmaniasis is one of endemic diseases in Iraq. It is considered as widely health problem and is an uncontrolled disease. The aim of the study is to identify of Leishmania species that cause skin lesions among patients in Thi-Qar Province, South of Iraq, also to detect some virulence factors of L. tropica. This study includes three local locations, Al-Hussein Teaching, Suq Al-Shyokh General and Al-Shatrah General Hospitals in Province for the period from the beginning of December 2018 to the end of September 2019. The samples were collected from 80 patients suffering from cutaneous leishmaniasis, both genders, different ages, various residence places and single and multiple lesions. Nested-PCR technique was
... Show MoreAbstract
The effect of physical and mental health on the feelings of personal welfare are known as health-related quality of life. Infection with hepatitis B virus is a major global health problem. Health-related quality of life was emerged as an important consideration in the care of patients with chronic hepatitis B infection. The aim of the current study was to measure health-related quality of life among a sample of chronic hepatitis B patients in AL-Najaf city/Iraq. The current study was cross-sectional study carried out on (104) already diagnosed chronic viral hepatitis B patients who attended the Gastroenterology and Hepatology Center/Al-Sader Medical City/Najaf during November 2018 to May
... Show MoreBackground: Consanguineous marriage is a relationship between biologically related individuals. Genetic factors have a role in gene environment interactions that takes the center stage. The evidence of oral disease (gingivitis and periodontitis) may depend on genetic syndromes, inherited diseases, familial studies etc. The present study aims at assessing dental plaque and gingival health condition in children of inbreeding parents compared with children of outbreeding parents among primary schools in Al-Qasem city/ Babylon governorate in Iraq. Materials and methods: this comparative study included three hundred ninety eight (398) students, 6-12 years old, from 4 primary schools; 199 children had their parents of inbreeding marriage with
... Show MoreHeavy metals concentration in the soils and sediments has increased worldwide during the last century as a result of the rapid increase in population which combined by an increase in human activity as agriculture, industrial and many other activities. Ten soil and three river sediment samples were collected from 10 main sampling stations at Shatt Al-Hilla River from Sada area to Dora Bridge in Babylon province. The chemical analysis of the sedimentation sample in the laboratory included pH calculation, electrical conductivity (EC) (Cation Exchange Capacity (CEC), organic matter (OM), and heavy metals as (Mn, Ni, Cr, Zn, Cu, Co, Pb, Cd, As and Fe). Indirect geochemical background (IGB) of heavy metal was calculated by the iterative
... Show MoreThe Middle East fat tailed sheep Ovis aries L. examined within the boundaries of Al-Anbar province, western Iraq was found to acquire seven species of ixodid ticks namely, Hyalomma
anatolicum, H. excxavatum, H. marginatum turanicum, H. detritum, Hyalomma sp., Rhipicephalus turanicus and R. s. sanguineus. The results discussed with the pertinent
literature.