Advertisement is one of the Media most efficient persuasive communicative activities designed to marketing different ideas and products with the aim of influencing consumers' perception of goods and services. The present study sheds light on the most prominent rhetorical devices that constitute the persuasive structure of the Hebrew advertisements published in various media outlet. The study is conducted by means of analyzing the linguistic structure of the advertising texts and according to the analytic and descriptive approach to know the characteristics and the functions of the oratorical devices used in the advertising industry. The research elucidates that most of the advertisements are written in slang language, and this is due to th
... Show MoreThis research sheds light on the morphological construction of kitchen terms in Hebrew language, especially methods of derivation, by offering an extensive review of the most important methods of morphological derivation. The field of kitchen terms is a fertile and rich field, where we see daily production of new kitchen tools which require suitable names with specific meanings. Morphologically, the research interested in methods of morphological derivation. So as to know and identify the common and effective methods to derive the kitchen terms in Hebrew language, in addition to put a special glossary of these terms. The research found that most of the kitchen terms were derived according to the methods of derivation prevailing in Hebrew la
... Show Moreتأثير الآرامية على العبرية
Each Arab Islamic city is distinguished by its distinctive characteristics dictated by the nature of its location and its characteristics, as we see it mountainous in the mountains, deserts in the deserts, and coastal in the coasts, and this is reflected in the models of its buildings and designs and even in its structure. However, this uniqueness did not stand in the way of the emergence of characteristics and common characteristics of these cities over time, the factors derived from the core of the life of the community habits and traditions and beliefs and living requirements and environmental conditions that all piled in the process of building and construction of the Arab Islamic city to draw The features and lines of life of the co
... Show Moreيتناول البحث تعليم اللغة العربية وما لها من أثر بين التراث والمعاصرة إذ يعُد مقياس رقي أي مجتمع من المجتمعات مقدار عنايته بلغته القومية ، فهي وسيلته واداته للتفاهم في مواجهة المواقف المختلفة التي تتطلب الكلام ، والاستماع ، والقراءة ، والكتابة ، هي دلالة تحضره وتقدمه في احواله المختلفة ، وهي الشرط الاساس في بقائه ونمائه ، فبدونها يغيب موضوع الحديث عن مفهوم المجتمع القومي لاي شعب من الشعوب ..
Research on geopolitical and geopolitical studies relates to a range of sciences that can be called auxiliary sciences, such as political science, international relations in particular, and history, but their focus is rarely on science and ethnography
That the issues and problems of the world today has become so large and complex that does not allow a specific field or knowledge to solve one of the need for the newly known knowledge integration (geopolitics and geopolitics) in particular to move towards cognitive integration to understand many of the problems and global issues that faced The importance of this study comes to clarify the relationship between Darwinism, geopolitics and geopolitics. The geopolitics in modern terms d
... Show MoreLanguages were not found in our life in a way utter coincidence , and it’s not flounce on people’s tongue randomly ‚ but laws are the controlling in languages‚ these laws could be lift to the same level of natural laws‚ phonetics form the main part in producing those languages‚ the Arabic language is one of those languages ‚ it’s largest dialects in Arabian Peninsula according to speakers number ‚ Arabic language link with these dialects through properties and phenomena sound and grammar‚ from this point my topic search is came Similar and different between Arabic and Arabian peninsula Accents balance linguistic–study voice of the Seine typically ) . and Similar and different of the ph
... Show Moreوأنا أبحث في لهجات شبه الجزيرة العربية، هذا المصطلح الذي أطلقته على ما يعرف بــ (اللغات السامية) لأسباب ذكرتها في الفصل الأول من هذا السفر، وقد تنوّعت دراساتي في هذه اللهجات، فأولها رسالة الماجستير (ظاهرة الرفع في اللغة العربية) 1985 وتليها أُطروحة الدكتوراه (الأصوات المذلقة في اللغة العربية) 1992، في الأولى تطرقتُ إلى وجود الصوائت في لهجات شبه الجزيرة العربية، وفي أُطروحة الدكتوراه تطرقتُ إلى وجود الأصوات المذل
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