اصبحت وسائل الاعلام في ظل المتغيرات الجديدة قادرة على صياغة وعي وثقافة وهوية الشعوب الى حد كبير في المجتمعات المعاصرة , وذلك نظرا لما تتمتع به من اليات مختصة في التأثير والمتمثلة عموما في التكرار المتنوع للرسالة الاعلامية وقدرة الخطاب الاعلامي في معالجة القضايا المختلفة فضلا عن تقديم المعلومات وغزارتها وشرحها المستفيض , وقد بات من الواضح جدا مدى التأثيرات الكبيرة التي من الممكن ان يحدثها تعرض الافراد للمواقع الالكترونية للصحف العراقية المتنوعة والتي تشكل لدى الكثيرين جزءا اساسيا ضمن فعاليات حياتهم اليومية , وعلى الرغم من تعدد ادوات ووسائل الاعلام فيما يطلق عليه اليوم بالأعلام الجديد , الا انه من الملاحظ ان ابرز تلك الوسائل هي المواقع الالكترونية للصحف بمختلف اشكالها وتفرعاتها لما تمتلكه من سمات وخصائص جعلتها تتميز عن غيرها من الوسائل ومن المتعارف عليه ان لكل وسيلة اتصالية وظيفة مجتمعية تحققها في المجتمع الذي تتوجه اليه او الذي يتعرض لرسائلها الاتصالية , وهي تمثل الاداة الفاعلة في تشكيل اتجاهات هؤلاء الافراد او تعزيزها, لذا تتمثل مشكلة البحث في مدى فاعلية المواقع الالكترونية للصحف العراقية في تعزيز القيم الايجابية وترسيخها لدى افراد المجتمع, وتسليط الضوء على اهم القيم الايجابية التي يمكن ان تعززها تلك المواقع الالكترونية, في حين يهدف البحث الى تحديد فاعلية المواقع الالكترونية للصحف العراقية والكشف عن قدرتها في تعزيز القيم الايجابية لدى المجتمع, كما ويهدف الى تحديد ابرز القيم التي تحاول تلك المواقع تعزيزها في المجتمع ,وقد اعتمد البحث على اداة الاستبانة في جمع المعلومات والبيانات الميدانية لقياس مؤشرات مستوى الفاعلية للمواقع الصحفية الالكترونية , مستندا الى بناء اسئلة الاداة وفقا للأطر النظرية المعتمدة في البحث , واختتم البحث بمجموعة من النتائج منها ان مواقع الصحف الالكترونية قادرة على تعزيز قيم محددة ومهمة بالنسبة للمجتمع مثل قيمة حب الوطن و قيمة احترام التراث ام التوصيات فكان اهمها • ضرورة ان تقوم المؤسسات الحكومية ذات العلاقة مثل وزارة العمل والشؤون الاجتماعية المعنية بالمجتمع بالاتجاه الى توظيف المواقع الالكترونية للصحف العراقية من اجل بناء وتشكيل ترسيخ القيم الايجابية لما لهذه المواقع من تأثير كبير وفاعل في خدمة المجتمع .
The research seeks to identify the dimensions of creative thinking and its impact on the re-engineering of hotel service operations by analyzing the correlation and impact between research variables as well as comparing the research sample The importance of the research comes from the need to motivate managers the importance of creative thinking among workers in the researched hotels because it is an essential part in the re-engineering of hotel services. To achieve this a questionnaire was designed containing (33) items that include the independent research variables (creative thinking) and the accredited (re-engineering the hotel service) and distributed to a sample of (50) individuals represented by (Commissioner Director, Dep
... Show MoreThe objective of the study is to study how to employ performance evaluation in achieving organizational integrity and the impact of performance evaluation on achieving organizational integrity. In light of this, the following questions were raised:
Are the dimensions of organizational integrity available in the field in question?
In order to answer the research questions, a questionnaire questionnaire was distributed to the sample of 30 members of the teaching staff at the Technical Institute in Mosul. The three-dimensional Lycert scale was used. The statistical methods were used, ie, the frequency distribution, the computational circles, the standard deviations, Pearson), simple
... Show MoreThe main idea of this research is that the researcher believes that media research remains useless unless its goals and results are achieved by using the correct scientific tools. The researcher chooses 100 research papers of about 35% of the published ones, 10 of them are excluded because they are outside media. We use a simple and randomized sample including the three departments of media: journalism, television and radio journalism and public relations. The researcher adopts statistical methods such as Fay coefficient, correlation coefficient, Pearson correlation coefficient and straight line equation.
The researcher uses an analytical form followed by analysis of content, them the scale. The results are found in 58 researches, w
The aim of this research is to study the extent of the impact of government funding decisions on the financial performance of the directorate of Diyala province. The research problem was based on the financial reality of the directorate, and the data were collected from the financial divisions, planning and follow-up, implementation, and engineers of the resident engineer departments. Demonstrate the impact of government funding decisions on financial performance. Using scientific methods in estimating their financial needs through the annual estimated budget. The use of financial analysis to assess the performance of the Directorate, for the purpose of assessing the financial situation of the Directorate of research. The researc
... Show MoreIncreasing interest in planning at the level of government units as a means to manage the physical and human resources, direct and invest in areas that would include an increase in the economies of the general government units that are part of the general economics of the state.The research problem lies in the introduction of the factors influencing the ongoing expenses that adversely affect the financial planning process at the level of the Ministry of Health Planning, which affects the quality of services provided to citizens, so I sought the researchers to study the reality of financial planning in some of the Ministry of Health and health departments through the analysis of current budgets and diagnose deviations in the implementatio
... Show MoreThe aim of the research is to identify the role of public relations in promoting tourism by the Palestinian tourism and travel companies in Gaza from the public relations officer’s point of view in those companies.
The researcher used the descriptive analytical method as the most appropriate for such studies and implemented the questionnaire as a tool to obtain the required data from the respondents.
The Researcher reached several conclusions:
1- There is a low percentage of women working in the field of public relations in Palestinian tourism establishments in the Gaza Strip, where the percentage did not exceed 5%.
2- The interpersonal communication counted as one of the elements of integra
Bacteriocins were partially purified by ammonium sulphate 50% concentraction, bacteriocin activity of Pediococcus acidilactici-FMAC278 was 25600 U/ml with 5.8 folds and 7.6% yeild, the activity decrease to 12800 U/ml after dialysis with 6.3 folds and 3% yield, On the other hand the bacteriocin activity of Weissella paramesenteroides-DFR6 was 12800 U/ml with 2.7 folds and 8.8% yeild, after dialysis the activity became 6400 U/ml with 5.1 fold and 3.4% yield, Chicken Sausage were made by adding 0.25, 0.5 and 1% particaly purified bacteriocin to study its effect on microorganisms and increasing shelf life of Sausage. It is found that bacterial numbers were decreased after 3 days of storage at refrigerator at 0.5% conc. While the molds decrea
... Show MoreOrganizations must interact with the environment around them, so the environment must be suitable for that interaction. These companies are now trying to become Learning Organizations because it try to face that challenges may rise from its environments. The Learning Organization is a concept that is becoming an increasingly widespread philosophy in modern companies, from the largest multinationals to the smallest ventures. What is achieved by this philosophy depends considerably on one's interpretation of it and commitment to it. This study gives a definition that we felt was the true ideology behind the Learning Organization and Group Working. A Learning Organization is one in which people at all levels
... Show MoreAbstract: A novel design of Mach Zehnder Interferometer (MZI) in terms of using special type of optical fiber that has double clad with graded distribution of the refractive index that can be easily implemented practically was suggested and simulated in this work. The suggested design is compact, rapid, and is simple to be modified and tested. The simulated design contains a MZI of 1546.74 nm of central wavelength that is constructed using special type of double clad optical fiber that has two different numerical apertures. The first aperture will supply single mode propagation via its core, while the second numerical aperture supports a zigzag wave propagation (multimode) in the first clad region. The interferometer’s
... Show MoreThis research aims to analyze and explain the economic advantage to the concepts and measures that are related with added economic value.
Added economic value is considered as one of efficient tools which evaluates the performance of corporated industrial companies. in addition to that the research studied the traditional accounting measure which is used in evaluation of the project and industrial companies.
The research tested and analyzed the added economic value measure in some industrial companies and reached to a major recommendation:
- We must replace the traditional measure by the new measure that accounts the added value.
- We have to train all the workers whom working in the levels of a