This research is aimed at identifying the communicative habits and the impact of the content on the communicative process, especially the youth audience, which is one of the most important categories to which the advertisement is directed, as young people face life with passion and aspiration that make then responsive to all the influences used by the media in designing advertisements which use all the techniques and methocls to attract young people, such as relying on drama , artistic tricks, musical phrases and advertising slogans that respond to the desire of young people in entertainment.
The research aims to identify the reflection of television advertising and its impact on the development of the cognitive abilities of university youth as well as identify the most prominent effects that have been reflected on them. The researcher used the descriptive method, which allows him to survey the performance of the communicative medium and the communication message together in accordance with the research requirements. The research uses the questionnaire as a field to explore their views on the subject of university youth exposure to television advertising and its reflection on the development of their cognitive abilities.
The research has reached many conclusions, the most important of which is that television advertising has a positive impact on university youth in developing their cognitive abilities and a great role in teaching students how to convince and attract others, and the nature of television advertising requires a high mental level of thinking, understanding and enhancing information among students
The nucleon momentum distributions (NMD) for the ground state and elastic electron scattering form factors have been calculated in the framework of the coherent fluctuation model and expressed in terms of the weight function (fluctuation function). The weight function has been related to the nucleon density distributions of nuclei and determined from theory and experiment. The nucleon density distributions (NDD) is derived from a simple method based on the use of the single particle wave functions of the harmonic oscillator potential and the occupation numbers of the states. The feature of long-tail behavior at high momentum region of the NMD has been obtained using both the theoretical and experimental weight functions. The observed ele
... Show MoreRecognizing cars is a highly difficult task due to the wide variety in the appearance of cars from the same car manufacturer. Therefore, the car logo is the most prominent indicator of the car manufacturer. The captured logo image suffers from several problems, such as a complex background, differences in size and shape, the appearance of noise, and lighting circumstances. To solve these problems, this paper presents an effective technique for extracting and recognizing a logo that identifies a car. Our proposed method includes four stages: First, we apply the k-medoids clustering method to extract the logo and remove the background and noise. Secondly, the logo image is converted to grayscale and also converted to a binary imag
... Show MoreThe ground state proton, neutron and matter densities of exotic 11Be and 15C nuclei are studied by means of the TFSM and BCM. In TFSM, the calculations are based on using different model spaces for the core and the valence (halo) neutron. Besides single particle harmonic oscillator wave functions are employed with two different size parameters Bc and Bv. In BCM, the halo nucleus is considered as a composite projectile consisting of core and valence clusters bounded in a state of relative motion. The internal densities of the clusters are described by single particle Gaussian wave functions.
Elastic electron scattering proton f
... Show MorePt (IV) complexes were synthesized from 4-Aminoantipyrine (4-AAP) as a primary ligand, and sodium pyrophosphate as a secondary ligand using metal: ligand in (1:1) mole ratio with molecular formula [Pt (4-AAP)Cl4],[Pt (4-AAP)(Pyph)Cl2]. These complexes were characterized by elemental microanalysis (C.H.N), (A.A), [I.R, (U.V–Vis), mass spectroscopy], along with molar conductivity, chloride contents and melting point measurements. The ligands (4-AAP) and (Pyph) gave octahedral geometry with Pt (IV) rapid, simple, sensitive and validated spectrophotometric method has been described for the determination of platinum (IV) using 4-aminoantipyrine. The complex product was quantitatively measured at 385nm and the reaction conditions were studie
... Show MoreLet R be a commutative ring with identity. R is said to be P.P ring if every principle ideal of R is projective. Endo proved that R is P.P ring if and only if Rp is an integral domain for each prime ideal P of R and the total quotient ring Rs of R is regular. Also he proved that R is a semi-hereditary ring if and only if Rp is a valuation domain for each prime ideal P of R and the total quotient Rs of R is regular. , and we study some of properties of these modules. In this paper we study analogue of these results in C.F, C.P, F.G.F, F.G.P R-modules.
In modules there is a relation between supplemented and π-projective semimodules. This relation was introduced, explained and investigated by many authors. This research will firstly introduce a concept of "supplement subsemimodule" analogues to the case in modules: a subsemimodule Y of a semimodule W is said to be supplement of a subsemimodule X if it is minimal with the property X+Y=W. A subsemimodule Y is called a supplement subsemimodule if it is a supplement of some subsemimodule of W. Then, the concept of supplemented semimodule will be defined as follows: an S-semimodule W is said to be supplemented if every subsemimodule of W is a supplemen
... Show MoreBackground: Gingival recession is defined as the apical migration of the gingival margin below the cementoenamel junction (CEJ), resulting in exposure of the root surface and it is one of the main esthetic complaints of patients. The management of gingival recession and its sequelae is based on a thorough assessment of the etiological factors and the degree of tissue involvement.
This research aims to deal with contemporary knowledge methodology to correlate between operations strategy and technological change or modernization in productive paths for industrial organizations depend on practical indicators for competitive priorities that is objectives of operations performance.
The research is based on main hypothesis, concentrates on determination of technological change which is decided by the level of technology deterioration in current operations path compared with the competitors leaders-technology leaders.
We apply these concepts on hypothetical case to two similar companies in their production nature and te
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