The aim of this paper is to find out the effects of the strategy of productive thinking upon the student’s achievement for the subject of research methodology in the College of Islamic Sciences. Achieving this objective, the researchers set the null hypotheses: (1) No difference is noticed to be statistically significant at the level of significance (0.05) among the student’s mean scores in the experimental group who were taught by the strategy of productive thinking, and the student’s mean scores in the control group who studied by the traditional method in the achievement test. (2) At level of sig. (0.05), there is no statistically significant difference in the mean of scores of the pre-tests and post ones in the achievement test of the experimental group students. The 3 rd class students in the Dept of Islamic Creed and Thought at the College of Islamic Sciences / University of Baghdad for the academic year (2022-2023) represented the research sample. The pre-test (productive thinking) was applied to all students of the 3rd class in the Dept, who were (150) students. They were distributed into two groups: (70) undergraduates in an experimental group, and (80) undergraduates in a control group. The experimental group were taught by the strategy of productive thinking, whereas the control group who were taught by the traditional method. After the end of the experiment, the t-test was used for two independent and interrelated samples. The results revealed that there was a statistically significant difference among the student’s mean scores in the experimental group studying research methods subject by productive thinking, and among the student’s Journal of Namibian Studies, scores in the controlling group who were taught the same subject in the traditional method in the post-test for the experimental group. Moreover, the results also showed that there was a statistically significant difference among the mean scores of the students of the experimental group studying research methods subject according to the productive thinking, and the students’ scores in the experimental group in the pre-test and their scores in the post-test. This indicates that the experimental group student’s achievement got increased.
ان السبب الرئيسي لاختيار الموضوع كونه من الاساليب الادارية الحديثة التي تهدف الى انجاح المنظمة او الشركة المبحوثة, اذ تمثلت مشكلة البحث في ما دور الادارة بالرؤية المشتركة في تعزيز التسويق الابداعي بالشركة المبحوثة, يهدف البحث الى تسليط الضوء على مفهوم الادارة بالرؤية المشتركة وانعكاساتها على التسويق الابداعي للمنظمة ، باعتبارها منهج اداري حديث يسهم في تغيير وتجديد وتطوير واقع المنظمة المبحوثة( الشرك
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